So schreibe ich: Mein Schreibprozess

0:00I'll just I'll just rewrite. >> that really your writing process? Do you just like write like one sen- one sentences? Well, for tweets, yes. Uh that's exactly what it is. Uh like literally it's it's 100% what it is. Do you use chat GPT? No. No. I I don't use any AI for for the for the tweets. You Come on. Dazzle me. Wine and dine me with some lines. Either sell extremely expensive to a select few or sell something super cheap to everyone. The middle is where people die.

0:31You're making me weaker in the knees, Alex. Keep going. Yeah, right. Poor people stay poor because they want a fast way to get rich. If you're in your 20s and want to stand out, do what you say you're going to do even if no one is there to give you applause. The fastest way to stand out is to put in more effort than everyone else. Show up early, use names, do your research ahead of time, smile when you greet people, do more than your fair share, follow up quickly. Work ethic is the universal currency of respect and it costs you nothing but can give you everything. That was a Facebook post of yours the other day. I liked it. Well, they they repurposed it from my Twitter.

1:02you must first become misunderstood before you can become great. Damn, man. These are great. Yeah, how to win. Realize no one is coming to save you. Take responsibility for your current position. Be willing to sacrifice who you are for who you want to be. The fastest way to become confident is to build evidence. Build yourself a stack of undeniable proof that you are who you say you are. Do so much volume that you don't have to doubt whether you can do it or not. That one broke the internet. Yeah. Uh it's very hard to have a vision when you have bills to pay.

1:29I said that one at the workshop and like the whole room let out like an audible gasp and so the team was like, "All right, that one's pre-tested. We know that one will work." That one was a a freestyle? That was a riff? You raw dogged that one? >> those. A bunch of these were, but um that one was like word for word. I didn't change anything. Fastest way to change your life is to get around people whose minimum standards are your life goals. Kind of like what we were talking about earlier. Friendly reminder that feeling lost, anxious, and uncertain are good signs. It means you're pushing past where you know.

1:55They're called growing pains for a reason. Do the work tired, do the work nervous, do the work imperfectly, do the work even when you don't feel like it because no matter how bad you feel when you start, you know exactly how you feel when you finish. You have to risk looking broke to get rich. You have to risk looking weak to get strong. You have to risk looking desperate to get loved. Egos hold back more dreams than failure and rejection ever will. Everything you like you just speak in like ad headlines. This is amazing.

2:23Avoiding people who make it harder for you to achieve your goals is the highest form of self-care. What do you write all this on? I just I just use like an automation tool like just a generic one. Also, one of the ways that I'll do it is um nicely like a lot of my audience will like hear a live stream or whatever and then they'll like they'll tag me in a quote that they heard me say and then I'll be like, "Oh, great." So, I like quote them quoting me Yeah. as my tweet. I'm like, "Oh, they thought that was good, so I'll just say that."

2:50>> [laughter] >> It's like Michael Scott doing the Wayne Gretzky quote. Well, I think some of it like cuz part of what we're talking about is is rhetoric, right? There's the idea and then there's how you communicate it. And some of these things have like rhythm to them. So, it's like when you have opposites, you have good and then bad, you have you know high and then low, uh you have give and then get. Like there's set there's opposites that happen in you know contrast that happens in the words. There's typically power in threes. People like having threes when you have sets. Repetition, um alliteration, these are all things that like if if you're thinking about like, "Okay, how can I say this in a way that would sound better than just like, 'Hey, do do hard stuff.'" What permutation of that can I you know combine some of these other kind of writing elements into it to make it easier to remember? Real quick, if you are a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the 100 million dollar scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so, we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information it'll tell you where you're at and the most important part for you what to do for each of functions of the business across product marketing sales customer success recruiting IT human resources and finance. And so no matter what you're struggling with someone else has already struggled with it and solved it.

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