Warum Beschäftigtsein kein Ersatz für Erfolg ist

0:00Last one, Jamie Walters. My current situation is I just got headhunted for big business events, the fastest growing UK business group companies. My desired situation is having a community of young aspiring entrepreneurs looking to break free from the 9-5. My problem is building brands to attract people without running ads. My question is, should you or can you suggest a cheaper and just as efficient way of getting a bigger brand with someone who doesn't have the money to invest in paid ads or the time to just create content hoping for something to go viral? Can you put the question back up again? I want to make sure I understand. Yes. I put this under this category predicting your answer. Okay, great. All right, should you Can you suggest a cheaper or efficient way to get a bigger brand with someone who doesn't have the money to invest? I'm guessing he doesn't have money to invest or the time. So, you have neither money nor time and you want to build a bigger brand. That's what it sounds like. Okay.

0:32So, in my opinion, Jamie, the the way that you I mean, I would do this is the starting from zero post that I have that outlines this in a lot of detail. I also made a long 45-minute video that went uh went out on YouTube if you guys didn't see it. I think it's um I think it's how to 10x your business overnight is the title of this one. Um but basically, it's about how to attract one mega influencer and that is basically how you Like, if you have no money and you have no time, then the only thing that you can do is reach out to people. Now, that still takes some time, but if you're like, "I want to I want to invest zero resources into having a big brand overnight," like, a very tough ask. It's like, "I have no inputs, but I would like tremendous output." Now, I get the not having money and I can understand not having the time constant. You have to have some time. Like, I have to say, you can't be both busy and broke, right?

1:02And so, if you have like you can have free time and be broke or you can be busy and if you're if you're still broke and you're busy, then you're doing the wrong stuff, right? And so, I would highly recommend using outreach as the method, which would then leverage someone else's time and money or the audience that they've already created in order to build that brand. And so, if you want to have your desired situation can be a community of young aspiring entrepreneurs looking to break free from the 9-5, I'd be looking at the people that go to that cater to them and you probably already follow some of them. And so, I would start with the people that you already follow that you're already a big fan of and I would do I would go above and beyond to try and get closer to them. And sometimes, just to be really candid with you, sometimes it takes it takes, you know, a few months of kind of warming people up. It's kind of like, you know, you want to ask a girl on a date for you know, like Instagram. It's like you slide in the DMs and say, "Hey, let's meet at my place tonight." Uh they might be like, "No," especially if it's a super hot girl. She probably has a zillion of those. And I'm using this as a figurative analogy. But like, if somebody's got a massive volume of the exact audience that you have, they're a super hot girl in this situation, right?

1:38They're a pretty girl at the dance. And so, it might be complimenting them on their content. It might be, you know, feeding into some of the things that you like about them. Trying to provide value at some point. I I talked about it in the the webinar at length, which is like actually like make them custom by making stuff custom for them, tagging them in it, mentioning them. Most people do look at their tags. I look at my tags, too, cuz if someone makes a cool post, I can just share it. It saves me time. Um and you can demonstrate value in advance by doing that. But I'm going to be honest with you. Like, it's going to it's going to take time some time, less time than building a brand on your own, but I don't know what other choice you have.