"Why Do My Clients Hate Me by the Time I'm Done?"

0:00I own a software development company and so the offer is we build apps in 100 days or less and we attract a lot of non-technical founders. >> Yeah. >> What we're going through is we hit our timelines inside of budget at extremely high high rate, but people don't know what they don't know. >> Sure. >> And by the time they're done building the software, they're like [ __ ] done. I call it SAS fatigue. >> Yeah, sure.

0:25>> Cuz it's just really hard, but I don't think education is the answer cuz I don't want to be an education company and they wouldn't buy it from me anyway cuz they don't know they need it. >> All right. >> So my question is how can I make it they're fine with us at the end. They're just kind of like fatigued and unexcited by the time it's time for launch. >> Uh-huh. >> How can I just make their experience better? Yeah. >> That's the question. >> I think it's kind of the hit like you have a massive hidden cost business, which is they they sign up and they don't know how much cost is going to be associated with it.

0:58So either higher expectations up front of what they have to do >> Okay. >> or more pre-work on our side so that it's more magical for them that this thing appears the way they want it to be. Um but fundamentally if everyone is like I'm assuming that you have to drag them across the finish line to get everything done in 100 days and that's why they're >> Yes. >> exhausted and they can think well, if this is what it is for 100 days, I don't want to do this for the rest of my life. I want to kill myself instead. >> Yeah. >> Right now I'm just being real. >> Yes.

1:24>> And so you may find out that like you may be able to offer like 100 or 200 days. So it's like 100 days you're going to hate me at the end of this. It's going to be miserable or 200 days it's going to be way more like manageable for you and this is what most people end up doing because the worst thing that can happen is that we get to the finish line and you don't even want to see this thing again. >> Okay. >> If you like this video and you're a business owner who wants to break through your current revenue ceiling, I distilled every lesson from scaling 10 businesses past 10 million and three businesses past 100 million into a completely free scaling roadmap that I've used to go from zero to one, zero to 10, and zero to 100 plus. And so you can click here and you can check it out.

2:00Again, absolutely free. And since you're a business owner, I appreciate you and enjoy.