Warum sich ein bezahlter Kurs fast immer lohnt

0:00So, you paid $3,000 for a Facebook Ads weekend workshop-y type thing. Um these days, so we're sort of tip almost 10 years on from that, do you think there's value in people paying for something like that, or can everything just be learned on YouTube, and there's no point in paying for a thing? >> Yeah, I think things can get learned on YouTube. I think what you pay for is speed. So, you pay for speed. You pay for trouble troubleshooting. You pay for somebody else who's already done it and not [ __ ] up as many times as you're about to to get you there faster. Like I remember most of the I've I've paid for tons of one-on-one stuff. So, I had a guy who had a course. This is later, this probably two, three years later. I didn't I I knew enough to make, you know, to get ads going, but like I really did I wasn't like a genie at it.

0:39I just knew enough to get leads so I could sell them. Um but a few years later I wanted to get more sophisticated. I wanted to learn how to retarget. I didn't know any of that stuff. And so, I paid a guy who had a course. He said, "I don't do one-on-one. I only do courses. I don't sell my time." And I was like, "It's America. Everyone sells their time. Just tell me what the price is." Went back and forth, and finally it was like 750 an hour. And I was like, "Done. Cool." And I think I did eight sessions with them. So, it cost me like 5,600 bucks. And cuz I didn't want to just learn how to run ads. I wanted to learn how he would think through running my ads. And so, the deal was he would get on, and then I'd be like, "This is all the stuff from last week. This is what I have.

1:12This is what I'm thinking of doing. What Why is it wrong, or what would you And then he I did all the clicking of the buttons, and he would tell me why he would think about things in different ways. And so, that was how I learned how to And it only took me like eight sessions. So, it was like not even I like I didn't even have to go through a course. I took eight hours, and I and I learned the skill. Probably by the sixth time I was like, "I'm good." And I just did two more to make sure that nothing happened. >> Yeah. And now you've leveled up your baseline for how much money you can earn by having

1:35>> Totally. So, I spent $5,600. $5,600. If I wanted to go run ads for gyms, if that was all I wanted to do and have no employees, I can make 10, 20 grand a month easily. If that's all I wanted to do. So, like there's you know what I mean? Like you just keeps adding to your to your skill set and stacking on top. Now, I also knew how to sell there. So, I you know, you stack those two skills together, all of a sudden I'm a $100,000 a month skill, right? And so, they just keep multiplying and multiplying and multiplying. >> Nice. Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 scaling roadmap, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct your business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.