Botschaft an alle, die außergewöhnlich sein wollen

0:00Reminder that if you want to be exceptional, you're going to be different from everyone else. That's what makes you exceptional. You can't fit in and also be exceptional. Both have discomfort. When you fit in, you have internal conflict because you're not being 100% you. When you're exceptional, you have external conflict because everyone sees you as different. Pick one. When your friends start to say, "You've changed." Remember, it's because they don't know how to say, "You've grown."

0:42I define words a lot because it helps me kind of like make sense of the world. And um like exceptional is is like an obvious one, right? We use the word exceptional like you are not like everyone else. Um but even saying it like that, like you are not like everyone else. And so if someone says, "You're not like everyone else." then you can just reframe that as like, "I am exceptional." And that's not a bad thing. Um and most and I I don't and I actually think that most people have like this might be counter to most people's beliefs, but I think most people have the potential to be exceptional and I because most people are peculiar in their own way. They just stifle that because they want to be accepted by most people, but in so doing never accomplish what they want to do because they conform. Uh and so like if this probably a lot of things about the world or even your world around you that you're like, "This never made sense to me." But then you do it anyways. And I I think that a lot of innovation and a lot of what makes people exceptional is feeling, you know, thinking that thought or seeing that thing and then being like, "Huh, I don't think I'm going to follow that rule anymore."

1:48Like why do I need to shower twice a day? Huh, like I don't know like why do I need to wear different clothing? Huh, like there's just a lot of these norms that people, you know, usually passed down to us or they're, you know, bred into us in high school and college and things like that. Um but it's like you see a guy who, you know, wears a cowboy hat and dresses a certain way and he basically wants to say, "I am this I am this archetype of person."

2:14But if cowboy boots aren't as comfortable for you as new balances are and you know that and you still wear cowboy boots, I would call you a fraud. Because like that is like it's a it's like a micro rebellion against yourself. Yeah. It's like there is and like I look at old people a lot because usually they don't give a [ __ ] anymore. They've just like given up. And uh there was a survey that they did where the number one reason that old people like don't have as much drama and they're happier is they say they they cited they literally don't have time for it.

2:44Like literally they don't have time for it and I found that so interesting. And I was like, "Well, if I'm going to eventually be that way when I'm 80, I might as well just start being that way now." And so they usually wear like really comfortable footwear and like they they keep their surroundings like whatever weird peculiarities they have, they just accept them. And so I think a lot of like if if life is a long journey of self-acceptance, I think the earlier you can accept your own peculiarities as just part of you rather than trying to justify them or mold to what you to the archetype that you think is acceptable within your social circle. Um at least for me like there's this period of discomfort when you change anything cuz everyone around you wants you to fit within the label that they are are comfortable with.

3:21>> But they also have the anchor of what you were before. >> Yeah, exactly. And so they try like they they people don't like that and so they're like, "No, no, I like you in this box. So just say I I know you're having a little thing right now. Don't worry. Just just" and they just wanted to shove you back into it. And there's there's a lot of uncomfortable conversations that you have to have where it becomes really socially awkward. Um and so like I I said one the other day about like going home for the holidays and the reason I don't like doing it is cuz often I have to confront a lot of people that I haven't seen in a long time.

3:51And they'll speak to me in a way that I don't like. And before that, I would roll it off, like whatever, no big deal, but um I don't accept that. Real quick, if you're a business owner and you're not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so, we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it.

4:39And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can book a call with my team and we will look at your business, see if we can help and if we can, we'll invite you out to Vegas and we'll do this in person live.