Phasen des Lernens versus Phasen des Verdienens

0:00You have seasons of earning, and you have seasons of learning. I had this kid who reached out. He was 18 years old, said he was going to edit videos for us. When he came in, he said, [music] "I want $100,000 a year as an editor as a starting job." His reasoning was that somebody else had offered him that amount of money. I want to make this statement because I think it's logical and also stupid. If you're optimizing for your earning potential in your 20s, [music] you're missing the [ __ ] point. This individual had the potential to be on a team that has [music] a massively, globally recognized brand in terms of media, and from there learn how to be way better than they currently are, and then become a creative director at another company, or at one of my portfolio companies. Like, that is the career path. And instead was comparing that to something that he would make $100,000 a year and be the only person in the department, and no one there knew anything about media. And so, he wasn't going to learn, he was going to earn.

0:56Whereas, somebody who got into the big leagues and learned 10 times the skill set, then 10 years later is either starting a multi-million-dollar company or heading up a multi-million-dollar division in a billion-dollar company, and the potential is so much wider because 10 years from now someone says, "What's your experience?" It's like, "Well, I I worked at a real estate firm and I made their social media content." Who gives a [ __ ] Whereas, if you're like, "I worked for one of the biggest media companies out there," everyone will give you the job offer, and that is when you can choose to earn over learn.

1:25But, people make the trade too soon because they compare themselves to people on social media and think that the 0.0001% is the norm. Whenever you choose to earn rather than learn, you're right hooking life and saying I'm no longer going to develop and this is good enough. And so, if $100,000 a year is actually good enough for your long-term goals, then do it. But, I would imagine that it probably isn't for what you really want to do long-term. And I'm using 100, you know, six figures as a as a placeholder. It can be whatever number you want. When you make that decision that you're no longer going to learn, that's when you stop growing your potential [music] to learn more. I say this because that's what I did. I had a white-collar consulting job for defense contracting at a top-secret [music] clearance. I had everything that looked good on paper, space cyber and intelligence. I had a two to three year path clearly for for getting an MBA at an Ivy League school and then decided to drop all of that and start working for $13 an hour at a gym after I graduated magna [ __ ] laude [music] in three years from Vanderbilt. I know what I'm asking people to do and I'm not asking them to do something that I [music] wasn't willing to do and I think that I might have even a more extreme version that most people are having to live with.

2:23Trying to say like, "Well, I can't figure out what I want." is a really paralyzing place to be that I think a lot of young people are in. It's like, "I want to find my passion." but the big misnomer is actually a language issue, which is that people [music] say they want to find their passion rather than they want to build it or create it or learn it. And so like I can promise you that if you're good at something, you'll like doing it. [music] And the only way that you get good at something is by doing things that you suck at and doing a lot of it. Real quick, if you are a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it.

3:03And so we've broken it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team and we will look at the business, see if we can help and if we can, we'll invite you out to Vegas and we'll do this in person live.