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Was du mitnimmst
- IRL-Streams sind bei jungen Zuschauern beliebt, weil sie sich fühlen wie live dabei zu sein.
- Livestreaming gilt als letzte rein menschliche Content-Form, weil KI aktuell nicht live streamen kann.
- Menschen suchen laut Alex immer die glaubwürdigste Quelle, deshalb wird Livestreaming wichtiger.
- Aus einem Livestream lassen sich hinterher gut Clips für Long- und Short-Form-Content schneiden.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00Have you have you seen these the the new thing that's trending right now? Like the top streamers currently do IRL streams? >> Oh yeah. >> Have you ever seen one of these streams? >> They're pretty wild, man. I watched one once. >> Like I was I started watching it and it was this guy going to some guy's house party >> and he's like knocking on the door. The Wi-Fi is cutting in and out. So like the quality is degrading and stuff. And there's he's walking around a house party for like two hours and I was like watching it engaged.
0:28And I was like I stopped and I was like why is this so popular and why is this guy one of the top streamers in the world and I realized that like so many especially the younger generation they're they've been at home separated they aren't going to house parties they're like they're like extinct and a lot of >> are they are house parties extinct >> they're more extinct >> really >> I'm flabbergasted
0:54>> this is what I'm saying befuled so all these kids are watching a they're not even at the house party, but this is as close as they're going to get. >> No, no. And it and they're like, "Oh my god, this is this exists." Like >> shook right now. >> IRL streams, I'm telling you, are the currently the top streamers do IRL streams and all they do is normal >> life. [laughter] >> You got to watch at least one. No, I mean I Yeah, I'm
1:20>> At one point, this dude goes into the basement and it just cuts out [laughter] black screen for 10 minutes. They didn't even edit it. They just uploaded it raw and it has like 50 million views and like >> Yeah. So, there's something to talking about like the AI stuff and it being perfect like >> there's something to this. >> The authenticity, right? I think the big point about live streaming, the thing that I I think that people on the internet or humans in general will always optim optimize towards source of greatest truth,
1:56>> right? And so the content that you put out can be edited, at least right now, no AI can live stream to my knowledge. I mean, maybe there's some weird stuff, but like for the most part, if there is, it's probably weird. Um, and so like that in some ways live streaming is like the last human domain. Um, and so it makes sense that that's going to continue. Like I would I would 100% bet that that's just going to continue to go up. So yes, I think it's a good idea. I think structuring it so that you can also get some of the clips under like clip out portions of it to be kind of your long form and short form makes sense.
2:25>> I used to live stream myself sleeping. I did years a full-time career and like viewers could pay money to [ __ ] with me while I slept. Um [laughter] >> yeah, this is the real >> Yeah. Yeah. Yeah. And it grew crazy. It got to like a million followers in a year and then I [laughter] did real and then I moved to this was 5 years ago and then I did IRL streams off the back of it and whatever the viewers like paid money to do I just do it like the Truman Show and it was like the most [ __ ] up two years of my life. [laughter]
2:57>> So weird. >> But it's like it is a huge industry and like back then the the tech didn't exist for it and I was like building the backpacks to stream in public and now it's like taken off as this crazy industry. It's so cool. >> And honestly, that that interview you did with Tony, I don't think it was an interview. >> It was It was like an IRL conversation with Tony. That's why it does so much better because people are kind of sick of the performance. >> Yeah. It wasn't a podcast.
3:23>> You weren't It didn't feel like you were performing. You were You were just talking to him. >> Yeah. But it felt real. >> Yeah. >> Yeah. And that's that that's really working, I think. Yeah. Real quick, I'm going to show you the exact 10 stage road map from zero to 100 million plus that less than 1% of companies finish I've now done multiple times. And so I can say with a lot of confidence that these are the stages as headcount increases that you need to get through. And I broke each of these down by eight different functions of the business, what the constraint feels like, like what are the symptoms of it when you're going through it, and then what steps we actually took to graduate.
3:58And we've done this across software, physical products, uh, service businesses, brickandmortar, all of this. And it works. And it's my gift to you. It's absolutely free. And so the link's in the description, but you just go acquisition.comroadmap. Just enter your info and it'll spit it right back to you. Offering.