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Wie ich auswähle, bei welchen Podcasts ich mitmache

Alex Hormozi erklärt, nach welchen Kriterien er entscheidet, welche Podcast-Einladungen er annimmt.

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Alex Hormozi

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3:12
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Originaltitel
How I Choose Which Podcasts to Go On
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Was du mitnimmst

  • Er macht nur Podcasts mit, wenn der Gastgeber wirklich gute, gut recherchierte Fragen stellt.
  • Auch mit kleinem Publikum lohnt sich ein Podcast, wenn der Host stundenlang recherchiert hat.
  • Eine generische Frage wie Erzähl mal von dir reicht nicht, egal wie viele Folgen der Podcast schon hat.
  • Bei rund zehn Anfragen pro Tag muss er die meisten schlicht ablehnen, das hat nichts mit böser Absicht zu tun.
  • Podcasts vor Ort schneiden im Schnitt besser ab als Gespräche per Zoom.

Volltranskript

Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.

5 Abschnitte

0:00I only do podcast with people that I feel like doing podcast with. So, if I like So, this is actually this might be kind of interesting. Um I will only do So, this is for anybody who's trying to get me on a podcast. I will do podcast if I think the person who's doing the interviewing has good questions. >> Mhm. So, I did one recently with somebody who had no like very small audience. >> Yeah. But, I saw or the team had seen that he like did a ton of research on every person, would watch like 50 hours of content to ask like really good in-depth questions, not like

0:30>> So, tell me your origin story. It's Danny, right? >> Yeah, Danny was Yeah, yeah, yeah, yeah. And so, yeah, Danny did great job. >> Yeah. Um and so, I'm like and he's doing it absolutely the right way, which is like do the work and you can and you can bat outside of your outside of your league if you do the work. But, the flip side is like I've I've if somebody's got like they've been doing a podcast, they've got 500 episodes, they've never taken off, and the first question that they ask in every video is like, "So, tell me about yourself."

0:58>> [laughter] >> No, thank you. I'm just not interested. Like >> Yeah. my audience already has 50 podcasts they can watch of me saying the exact same story. Yeah. And so, I would like to There's an element of of there's their audience, and I can do the TLDR on that like in 2 minutes, which I can understand, but I'd prefer them just provide the context for me so we can actually like rip and roar. But, that's the I don't like I I enjoy the good conversations. The hard part is just how many do you have? Yeah. Um and which ones do you pick? Cuz like right now I think we get like 10 requests a day Yeah. uh for podcasts.

1:27>> Yeah, it's a lot. Um and I feel bad cuz you I want to I want to say yes, but mathematically I can't. Um it's not even like a reschedule, it's just like it's just a no. Yeah. Um and so, it really comes down to the quality of the interview, um and if we can do it in person, I feel like the the in-person podcasts outperform the Zoom podcasts. >> Yeah. It's literally just like all of the in-persons and then like all of the Zooms. So, like the best Zoom podcast is probably like about as good as like the worst in person podcast.

1:59>> Dude, I mean I enjoy these, right? Cuz these are much longer. I I think if we did this on Zoom it'd probably be like an hour or so. >> Yeah, and you get tired I don't know why. I feel like I'm way more I'm like way I I I feel like I tire out faster. I'm like like less interested. I don't know. Just staring at a screen. That's like Yeah. >> Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page you can just book a call with my team and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.