What it takes to lose feels easy.

0:00We sell window tint, paint protection film, and vehicle wraps. We're on track to do 2.2 million. Our store is at 50% margin. >> How many do you have now? >> One. The main thing that we want to do is make sure we're staffing them correctly. So, when we do start opening other ones, they don't start falling apart when we're no longer there. >> Yeah. So, it has to be able to grow without you. >> Mhm. >> For 6 months. >> Okay. >> That is my litmus test. And that means that you and your partner need to basically disappear. And somebody at the shop, if that does person doesn't exist, need to find them, or somebody who's already there needs to become general manager. That person should have their picture on the door. This is Johnny's shop. Johnny's the general manager here.

0:38He's treated as an owner. Um and basically he'll have the or she'll have the ability to earn uh some percentage of profit in the business. Do you have someone right now in mind who you think could become GM? >> Yes. >> Okay. The deal works like this. You say, "Hey, you get this percentage. This doesn't ring. That's the trade. Let's role play." >> Okay. >> So, if there's a leak in the ceiling, what do you do? >> Don't call me. >> Exactly. Any answer but call me is the correct answer. >> Okay. >> Right? >> Right.

1:05>> [laughter] >> I make the point because I like I want them to get it. It's like if this rings, that's not the trade. The trade is this doesn't ring, you make more money. >> Got it. >> If this rings, then I want the money back. >> Quick follow-up question. I don't like not working. So, not doing something for 6 months bothers me. >> You want to win, right? So, do what it takes to win. >> Okay. >> Which might be something that's uncomfortable for you today and welcome to growth.

1:31>> Okay.