Es braucht einfach mehr Arbeit

0:00you do not understand how much work it is. Like you think you understand how much work it is. And I've had multiple times in my life where I've met someone who was way further ahead than me. And I saw them actually working five to 10 times more than me. And I was like, "Wow." And there's this scene in Invictus, which is a movie with uh Morgan Freeman and Matt Damon. I love this moment. There's an exchange. I'm paraphrasing, but he says something to the extent of, "I've heard that you've been uh playing with an injury." And Matt Damon just kind of says, [music] "Well, no one ever plays at 100%." And I just love that because to me that kind of encompasses the champion mindset, which is that it's not about playing when circumstances are perfect, it's that playing creates perfect circumstances. We have to learn to play when the chips are stacked against us.

0:45[music] It's like having values. Values are only valuable when they are tested. You can say you're loyal, but if, you know, a girl if you're in a hotel room and a girl is there and your wife isn't there and there's no way that she finds out, that is the test of whether you're loyal. It's when there's stakes. Test of whether you have work ethic is whether you can work when you're tired. Is whether you can work when you're distracted. It's whether you can work on things that you don't find pleasant. Because all of that and I see this with all you know, some of the young guys. Like there was a guy we hired and then in three days he said, "I don't think this is for me." He got hired into a sales role. He was he was making outbound calls. I was like, "You don't think this is for you?" I was like, "You don't even know what's for you. You were here for three days. You didn't even get the ability to get good at the basic thing." And so there's a a level of intolerance for discomfort in some sort of expectation that it's going to be this amazing thing that you're going to love at all times and it's just not. And so I would I'm okay being a different voice in the in the entrepreneur space that's not like, you know, passion is what is what gets you through the the hard times. I don't think so. Passion has not been the thing that has gotten me through my my harder times. It has been desire. It has been wanting to make something into a reality. By dragging something from your mind into the world.

1:56And sometimes I feel like you're giving birth to this thing which for every mother, which I obviously haven't given birth, is like you give birth kicking and screaming. It's a painful experience, but then there's life that happens afterwards. And I see work as very much labor. And we even use the same word. It's labor. It's work. It's it's painful. The pain is that like you're halfway through, I would imagine, and you're like, "I still have to keep pushing cuz it's still not alive yet.

2:21It's still not out." And so I think learning to push through that, and this is the part that my friend was saying where he's like, "They don't get it. They don't get it. They think that I do one of these speaking events and they see my Instagram and they think, "Oh, okay. Well, why is my brain not growing like that?" He's like, "Well, I was in five different cities this week and I just had to do FaceTime with my kids in order for them to see me." And people are then like, "I wouldn't make that trade." Fine. But don't want what he has. And so let me let me draw this out for you in a nice little visual to show you how I see work, right? This volume that you need to do. So you have excitement, right? So when you have this new idea, which we have them, and you're like, "Oh my god, this is amazing."

3:04Right? This is so good. The thing is is that once you become neutral and then you become worried and stressed, this is when work begins. And so in the bodybuilding world, they'd be like, "Okay, once you have achieved failure, that is where your working reps begin." It's an old school bodybuilding saying. I'm sure the science bros will be upset about it. But I think that it very much qualifies for how it relates to work in this world is this is that your motivation fades very quickly. It's that work begins once motivation stops. And I think if you measure it that way, then you will measure how much you work and how hard you work very differently. So it reminds me of this Muhammad Ali quote where he says, "I hated every minute of training, but I would tell myself, suffer now and live the rest of your life as a champion." I have this uh tweet that I said a minute ago that I really like. And so whenever I get to a low point where I think, "Why do I even bother?" I just try and remind myself, "This is where most people stop and this is why they don't win." That period, that wall that you hit, like that is that is the champion wall. That is where you you leave everyone else behind because everyone only works until their point of excitement and then they stop.

4:06It's like you have to find that next gear. Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So my team and I put together the $100 scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can book a call with my team and we will look at your business, see if we can help and if we can, we'll invite you out to Vegas and we'll do this in person live.