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Create a Better Product or Service for Free
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0:00The biggest boss move that you can make in the marketplace is look what everyone else is charging for and then create a product or service that's better than the thing they charge for and give it away for free. It is one of the fastest way to rise and build brand in a marketplace and add goodwill. The way that you know when to sell stuff is that you keep giving and you keep giving until they ask. So look at a product or service that doesn't cost a lot of money or is free to replicate. So think software, think media, think low touch services and do that for people for free. I'll say it again. do it for free and make it better than what other people are charging for. When you do that, you will have viral word of mouth that starts expanding and your brand will build. And the moment you do want to charge for something, you will have a line of people at your door waiting to hand you …