You have to reject what the vast majority of other people do in order to achieve what other peo

0:00We build AI commercials, and we're at 250k this year. Basically at 25k and I'd >> 25,000 for those ads? >> Yeah. >> [ __ ] man. >> Well, that our price point that we want to be at is 50k. So, our sales value prop is, you know, we start at price anchoring that a normal broadcast commercial 500k. >> The initial idea was, you know, we're 1/10 the price at 50k, bringing the same industry expertise and quality and fidelity. I would say we're around like 18k as far as an actual 30-second commercial as far as cost.

0:31>> I don't think there's anything special about AI. People want customers. Whether it's I have a a flaming stick that I wave and customers come, smoke signals, wacky waving inflatable arm guy, no one cares, right? As long as they get customers. If anything, it's like I almost want the fact that you have AI to be a secret. I'd rather just sell it for 500 grand and then have it cost 18 and then be like, "Awesome."