1,5-Mio.-Beratung skalieren oder Kurswechsel?

0:00Unternehmer/Gast So, what I sell is hard to explain. First problem. I try. Um >> Cool. >> You will love it because I sell myself, basically. >> Okay. >> But then it gets better. So >> So >> Okay, what I sell is I have I'm a pretty known person in my market for knowing something most of the people don't know. Um yes.

0:23My market is cloud computing or running stuff in the cloud. So I um consulting I used to consult people then I understood [ __ ] sorry I want the money myself. Stuff you told me. So okay anyways so now we develop a product running in a cloud owned by a customer. He pays for that cloud not us. He pays for his cloud at Microsoft. And then we decided hey let's have a managed service on that thing we built. Okay?

0:53>> Okay. >> That's the current business. Love it. Problem is one and a half years into making the managed service because first we need to develop this custom solution. That sucks. And doesn't scale that well because one and a half years is time and material and you know it's me. >> Yeah. >> Like the trusted advisor. So question is I want to sell the managed service on stuff I didn't build.

1:16Good idea I know. What would you do first? Scale up my business because oh by the way I make one and a half million uh with that and I want to be at five next goal. So do I scale the business I know first? >> Which is the cloud computing not the managed services. >> Yeah the building solutions and then to service them.

1:39Or do I say I skip this I go my first goal I concentrate on selling managed service. >> It's a really good question. Um because to me this looks very much like a front and back end. Right? Type business like you build the very customized thing and then the natural solution is like hey you just bought this one and 1/2 year build. Don't you want to make sure that I make sure it keeps running?" I feel like everybody will say yes to that and you probably have tremendous gross margins on the managed services side, right? Um so it's very much like a big head long tail model. So I guess the question is, um why why is the initial build so constrained? Is there no one on planet Earth who can do this or is it just you have difficulty attracting that person?

2:19Alex >> Hm. It's a good question from you. Uh there should be a lot of people knowing that, but turns out they're not. Um I don't know why. Um but it it's I accepted it. So now now um I'm here. Um never thought I would be here. There's no concept for that. It's just people if they understand that I exist, they run out in my door. I don't have enough people to do it. I don't know when to scale the people because there's no pipeline >> Yeah.

2:45>> uh bringing the people. So where do I put the pipeline in on the managed service thing which is easier to understand >> Uh-huh. >> and faster to bring in or on the freaking I develop a thing for you which takes me 1 and 1/2 year. >> You might be able to do kind of like a little bit of a hybrid of that which is like I bet you if you were to look at someone's cloud solution that they currently have, you could probably come up with like a 20% improvement that would have a disproportionate um like kind of up upgrade for their their infrastructure. You obviously know more about this than I do. And then it'd still kind of give you the same idea of like I'm going to do an upfront thing.

3:21I'm going to develop this patch and then on the long term that'll facilitate take the managed services on the back end. That's probably how I'd approach it cuz I think even if you can just like magic wand a little bit on the front end, I'm just being real. Um it'll probably help with the stickiness on the back and you're also going to have to understand their system and so it's almost like getting paid to do a an assessment that you'd have to do anyways in order to do the managed services. And so I think that's that's probably how I'd approach this business.

3:47Um that would probably get you I think the 80/20 of what you want. >> Mhm. That's probably how to Yeah, sure. >> Great. >> If you're a business owner and you are not growing as fast as you like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so, we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part of you what to do for each of functions of business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you de-constrain the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team and we will look into business, see if we can help, and if we can, we'll invite you out to Vegas, we'll do this in person live.