Du bist das Problem, nicht die Umstände

0:00And I'm sure that you've met I mean so many entrepreneurs that they have their exit and everyone almost has invariably the same story. I went to a beach. I drank my ties for a month and then realized that this wasn't for me. And so so one of the refrains that I have in my head all the time is uh you are the problem like me talking to me but like we are the problem. And so we have this issue where we fundamentally just always want what we what we can't have. Single people want to get married. Married people want to be single. And so it's more that we just want something different almost all the time. And so it's that that desire and you're you're the monk here so you know more about this than I do. That's the issue like that's the core problem. Um and so even everyone right now who who doesn't have a business is like man I would like to start a business someday. And then all the people who started businesses are like my god I can't wait to get out of this thing. Right? And so it's just there are pros and cons on both sides.

0:45There are trade-offs. And I would say that if there was a fourth myth that we were we we would tackle it's that people want the benefits of multiple paths without the trade-offs of each. M >> and so I think one of the reason so there's lots of you know content of like you know talk to 80-year-olds and they'll tell you you know their biggest life regrets but what I find really interesting is that typically what they will do is they will assume all the benefits of their current life and say I also wish I had the benefits of this other path

1:11>> yes >> without the costs of that other path that are unknown and also they don't they forget to subtract all the benefits of their existing path and so I like to play it out it's like okay well if I were to do this other path and make that trade um would I be would I be better off? And most times it ends up just being like I'd probably be about as happy as I am now. [laughter] Like it's like, oh man, that the one that got away, it's like you'd probably be about just as happy as you are now. As soon as you play it out a couple years, it's like you probably be about the same. And so that's actually dramatically reduced my kind of regret uh analysis from from a living perspective. But I think the trade-off part is so important because especially when you're starting out or even when you're more advanced in business, there's a what I call the fallacy of the perfect pick, which is that we overanalyze things because we think that we have to get it just right. Because we think that if we pick just perfectly, we'll find a way to get only benefits and no costs, and it doesn't exist. And so instead, people just stay stuck thinking that there is some pick that they're not seeing, but it's just not true. And so I think the faster you're willing to make the trade-offs and actually spell them out like these are the things I'm willing to trade because I think a lot of people when they want to like pursue any endeavor they they immediately think and I think this is a little bit more western is that they think about addition. They think about how can how many more things can I do?

2:22How many more things can I add to my calendar? But most like right now you currently have a quote full calendar. You live 24 hours a day and you do stuff. And so I think it's more valuable to think what am I willing to give up? What am I willing to sacrifice? And because we have to create space we have to create this vacuum so that we can put this other thing in. And so those are the trades. And I think in the beginning the trades are sometimes uh you know more emotional uh because in the beginning it's more you know my friends will think this is weird. Uh they don't want to get this text. What if someone says oh yeah you're starting your business I forgot. Or oh you're not not coming out with us. Are you really doing that thing again? Dude it's not gonna I mean hey man I love you man. Like I I'm supporting you. Right. Or your your mom's like are you really going to pursue podcasting as a thing? [laughter] Right. Yeah,

3:03>> I think like the the you know the first rule of entrepreneurship is use what you got, >> right? It's not waiting for some perfect condition because um starting is the perfect condition. >> Yeah. >> Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free.

3:51free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstrain the business and you're trying to scale, we'd love to help you out on the thank you page. You can just book a call with my team and we will look into the business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.