Mit 100 Kernhandlungen das eigene Ziel erreichen

0:00I talk about this thing in my book called the rule of 100 and so I'm just going to close on something tactical. I already gave you the learning thing which is if you don't do anything different when you go back to the same condition you've learned nothing and that's probably not what you want which means you probably should change your behavior. The rule of 100 is pretty simple. Um you do 100 primary actions every day until you get to your goal. And the the hard part is figuring out what the 100 primary actions are. And so those 200 primary actions if you were in a business is probably going to be some level of promotion and that might be promotion to get an employee. Like you can use this stuff to get customers, you can use this to get employees, you can use this to get affiliates, you can use this to get influences, you can use this to get agency, whatever it is. But set a timer.

0:48Kitchen timer works, five bucks. And do the 100 reach outs. Do the 100 minutes of content. Spend $100 a day on ads. Whatever it is. Um and start your day with that. And if you ever look away to your phone or you go to get a drink of water, you go to the bathroom, like pause the timer. And see how long it actually takes you to do it. Because I found that a lot of times my fear around doing some of this stuff is it makes it feel I think this is a Leila quote that she says but it's like fear is a a mile wide and inch deep.

1:24And so it looks like it's an ocean but you take a step into it and you realize it's really shallow. And so we have this fear of rejection, fear of of making content, of making the post, of whatever it is for a bad comment. But when I started quantifying things based on the amount of time that it was going to take to do whatever that action was, then it's like all right. My 100 is going to take me 2 hours and 15 minutes or it's going to take me 3 hours and 12 minutes on average. All right, it's 7.

1:51All right, I'll be done at 10:15. And then you just crank the timer and you start. And so a lot of times there's been a lot of, you know, recently and I I like to speak out against it. Um a lot of woo-woo around these extended morning routines and things where people like have to prepare to work. They masturbate about the idea of working. And I'll tell you the best morning routine is the one that gets you to work fastest.

2:21And so like the work needs doing and the faster that you start, the faster it will be done. And so everything that I do before that moment is just actually elongating that time. And so if it if I'm it's 7:00 now, it's like well if I do an hour of prep and then I still have 3 hours and 15 minutes of work, it's like I just want to [ __ ] start. And I think if you can just confront the work and disassociate the long-term reward for the actions that you're doing and reassociate the work with Solomon or whoever that person is that you want to be as you chopping the wood or sculpting the marble of the person that you want to become and giving yourself that basket of skills and traits that they eventually ladder up to, then every day you feel like you are crafting that masterpiece.

3:07And the the thing that I'm spending the most of my mental energy on right now is defining winning by level of effort. And so I can only win, I only get to win if I if I leave nothing in the tank. And by doing that, it's like it's going to take longer. Awesome, I'll have less in the tank. Oh, it's going to it's going to be even harder. Awesome, I'll have a a bigger opportunity to empty my tank because that's the only way that I win.

3:35And so I think if you can redefine it that way, um the external winning takes care of itself really easily. And so that's that is my parting words is that if you don't change your behavior you learn nothing and that is tactically what I would do if you don't know what to do is start it first thing, start a timer and do not stop until the timer's done. Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift.

4:01So my team and I put together the $100 scaling road map which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can book a call with my team and we will look at the business, see if we can help and if we can, we'll invite you out to Vegas and we'll do this in person live.