Warum dein Ziel die einzige Priorität sein sollte

0:00We have to give up some things to get others. And so like at the end of the day like all we have are trade-offs. We have what we have and what we want. And the question is what of the things that you currently have are you willing to trade for the things you want? And I think there's such a perfect way of thinking about it. Like you have everything in your life right now that you're going to have to trade. Like everyone trades. Everyone starts even when you had at zero. You have things in your life. And you have to trade these things for things that you currently want but don't have. There's no perfect way to live your 20s or your 30s, right?

0:28You either live them up and become an under-skilled 30 or 40-year-old or you work them up and become an under-lived 30 or 40-year-old. You just have to figure out which you'd rather be and accept the trade-offs and know that there are no do-overs. And that's okay. And when we're really thinking about sacrifice, right now, no human will ever get more than 24 hours per day. We all have that, right? And so fundamentally, everything that you spend your time on that is not you pursuing your goal, you are determining is more important than your goal. And so if you look at what you did every single one of these hours and then you actually surface it and say, "You know what? Watching Netflix, you know, doom scrolling TikTok and Instagram, hanging around, do nothing, surfing the web, or whatever it is that people do these days, that is what's actually more important to you based on your behavior." And so is it really a sacrifice to give that up for what you want? Because the thing is is that a year from now you're not going to look back on today and be like, "Man, I'm so glad like those clips that I watched really changed things for me." They You probably won't even remember any of the clips that you saw. They did a great research study on this where they did short form versus long form even and people remember like 11% like 24 hours later. It was a tiny percentage. And so we have to accept that the things that we spending our time on most of the time is just wasting our time on. And so I think Seneca said this, "It's not that we don't have enough time, it's that that we waste the time we have." I come back to this which is like is it really a sacrifice or are you finally just saying, "I believe this is my priority and therefore all of these things that are not helping me pursue that, I'm not going to trade out for things that will help me get this priority." That's it. And to me, if you like what you're going to get, why would you not make the trade? And so I have this clip that went super viral from a podcast that I did yesterday. And the host asked me, "If all my books and all my tweets and all my emails and all my YouTube videos were all deleted and I had to compress all of my stuff uh into into 60 seconds, what would I say for somebody who's in their 20s and 30s?"

2:25This is what I said. "Figure out what you want, ignore the opinions of others, and do so much volume that it would be unreasonable to not be successful." Real quick, if you are a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the 100 million dollar scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team and we will look at your business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.