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The largest gains in operational efficiency come from realizing something’s not worth doing any
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0:00I sell disability support services to people with disabilities. We do about 1.5. I'd like to be at 35. >> What are margins right now? >> EBITDA is about 15%. It's very much a margins game. We can't lift prices. They're capped by government. So, it's optimizing the internal operations. AI agents building the process, all that kind of stuff. And just think for so long it's been the next lead, the next milestone, the next revenue target. So,
0:23>> I think what you'll have to do is be comfortable turning down business >> Yeah. >> for a season cuz demand's not the problem. >> Yeah. It's like a ego and empathy kind of battle. Each customer you say no to you can't help now, but you can help more later if you actually >> If you want, you could say we're really busy right now and I can put you on the wait list to start in 3 months and then just like push everything out. Give yourself a 90-day sprint so you can still say yes, feel okay about it. It's like I have to be willing to know that I can take my margin from 15 to 30 if I can get AI completely installed in the whole business. But then this thing now can scale to where I want it to and then you'll never have to say no again.
0:58>> I love it. >> Thank you, Alex. >> Appreciate it.