Wie man schwierige Entscheidungen trifft

0:00Regrets are baked in to our existence and I'd always thought that the reason that I had a regret was due to some sub-optimal decision I'd made. If only I'd made this decision better, I could have ameliorated the regret. Okay, so regrets are an unavoidable part of being a human and they're a byproduct of opportunity cost, which you can't get away from. But what does it mean that you have to choose your regrets? Okay.

0:25Well, if regrets are inevitable, if they're going to happen no matter what, an easy way to look at the decision is rather than which do I want to do, which regret could I live with? Mhm. Because there are certain regrets that you can't bear living with. Now, you can bear living with them, but they're going to be worse than other ones. >> Yeah. So, what is the difference between I need to have a difficult decision I need to have a difficult conversation with my boss about leaving to go and do this thing or I need to That's the regret. That's one regret of the sitting down and seeing them face-to-face and telling them that you're going to leave that small mom-and-pop business and you're the main sales person and it's going to be terrible and they're going to cry and you're going to feel like a piece of [ __ ]

1:04>> Yeah. That's one regret. Another regret is looking back at a decade that you waste in a job that you [ __ ] hate. >> Yeah. So, in life you have to choose your regrets. I love that as a decision-making frame because it also jump-starts our fear engine. Because rather than saying like, "What do I want?" it's what I What do I hate least? And so, we get to run So, then you get to use your run away from engine rather than you go towards to it, right?

1:32>> Yeah, the mouse and the cheese again. >> Yeah. And I Was it you [clears throat] who was telling me that I mean Yeah. So, I'm just going to butcher what you told me. But why don't you share that like how much Yeah. >> yeah, this is on our last episode, so this is sequel for the people that were listening. Um Jordan Peterson talks about the study where they starve a rat, they put it into a tube. They waft the smell of cheese in from the front and there's a spring attached to the rat's tail, so they can work out how hard it's pulling. How hard it's pulling is a proxy for desire, for how much it wants it. You'd think this rat is starving, it's going to pull as hard as it can. So, it wafts the smell of cheese in, and it runs towards it, and whatever. They do another iteration of the study. This time, they waft the smell of cheese in from the front, and the smell of a cat in from behind. Yeah.

2:16It pulls harder. Yeah. Why? Because not only in life do you want to run towards something you want, but you want to run away from something that you fear. And this ties into your the three most common traits of Yeah. very successful people, superiority complex, uh massive crippling insufficiency, and impulse control. So, superiority complex, I can achieve this thing, that's the cheese. Uh crippling sense of insufficiency, I fear the cat. Impulse control, I'm in a tube, there is only one direction I can go, I don't need to make a choice. Yep.

2:48I love this a lot as a frame for for for decision making because that like think about the decision that we were just talking about, right? So, it's like I'm I'm the sales guy, and I stay, and like if you were to frame it in upsides, it's like upside is I keep these friends, right? Um And but I want to leave so that I can start this business, right? Those are the upsides. But when you think about it in terms of like I wasted decade of my life not living the life I want. To me, I mean, even when I say it, it sounds more motivating. Even though it's the exact same thing. It's like losing $100 versus gaining $100. People have three times higher loss aversion. And so, it's like if you can't get yourself to do something, think about it from the perspective of what you have to lose rather than what you have to gain. Real quick, if you are a business owner, and you are not growing as fast as you'd like, I'd like to give you a free gift.

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