Kleiner YouTube-Kanal: Wie Outdoor-Creator Geld verdienen

0:00I've got a small YouTube channel, like really small. And I I just don't know where to go other than just make more content. What do you sell? >> I've watched your stuff. Thanks. I don't have anything to sell. That's What do you make YouTube about? Should I have a product? What was that? >> What do you What's the YouTube about? It's uh hunting, fishing, outdoors. I'm an outdoorsman. Okay. >> Oh, that's cool. And how many uh subscribers do you have or views do you get a month?

0:29Uh so, I've got 2,000 subscribers. Okay. And uh last in the last 28 days, I've gotten almost a quarter of a million views, mostly from shorts. I haven't posted any longs yet. Okay. All right. I posted >> do to make money? Yeah, how do you live? Uh I have a job. I work 40 hours a week. >> What do you Like, what do you do, though?

0:57I make lawnmower parts. All right. Nice. All right. Um okay. I I think you're early. Mhm. I think you're early. So, I do think that you should start making some longs because longs is what's going to deepen your kind of influence the audience. You want to You want to demonstrate more expertise around hunting. Um and if you're like, I don't know how to do that, just take three or four long I'm sorry, short concepts that were good and just loop them together.

1:28Not not literally loop them together. Just, you know, make a video that covers each of those uh each of those concepts, you know, in tandem and work your way to a five or eight or 10-minute video. Mhm. And I would start doing that. I just think you're I think you're early, dude. Okay. So, just basically just do more. Yeah, and and do better, too. You know what I mean? Like, I think you got You got to learn a little bit more about the content game. Um Mhm. Yeah.

1:54>> I would say, like What Right now, are you spending all of your time making content for YouTube outside of work? Just about, yes. Yeah, and how long have you >> minute I can spare, I do, yeah. No, you're good. How long have you been doing it? So, uh started the channel several years ago and kind of got very very inconsistent and then uh about 2 months ago I decided to really get after it. Okay. Well, okay, I think that we can both tell you this, which is like YouTube is a game of consistency.

2:28Like that's just that's how the platform works. So, I think the biggest thing that you can do right now is just be consistent. Because if you look at like how to go from just like okay, you're mediocre to just like good, solid, it's consistency. And then if you want to get to like great, it's like continued improvement while being consistent. So, I guess the question is how many shorts and how many longs do you commit to making per week? So, I was at one point I was doing one a day and I was it was great, but I'm kind of back down to like three a week, three and four a week.

3:03You mean for the shorts, right? Yes, sir. Yeah. I think I mean, you do have to do more and you have to do it consistently and I would just tell you that like right now you're not multi like just for your own self, do not consider yourself having done this for years. You've been doing it for 8 weeks. Yes. So, you're super early, man. Yeah. You're super early. Okay. So, I just like I wouldn't even think about monetizing it right now.

3:29Like you just want to take 5:00 a.m. to 9:00 a.m. and 5:00 p.m. to 9:00 p.m., your 5:00 to 9:00, beginning of day, end of day, and I put all of that into making sure no matter what, I got out I get out one short a day and then on my weekends, I'm going to make sure that I get at least one long out. Okay. All right. What's your goal? One more question. What's my goal? Yeah. Do you want to quit your job? Do you want to build a company? Yes, I would.

3:56I believe if I can just replace my income from my job with this, then I could scale it up. And um I guess the my number would be about 10 grand a month. Okay. Can I ask you something and you can be super honest? Mhm. What stops you from making one video a day like you were? Like what what behavior?

4:21Um mostly just life gets in the way or I get talking and to somebody and then sun goes down and now I'm out of daylight. So, if you if you want to ask yourself how to be consistent, the question is how do you stop the things from occurring that make you inconsistent? Mhm. So, it's like do you have the right people surrounding you? Do you have yourself in the right environment? Like those are the things that I think you want to be thinking about right now.

4:48Because I know like for myself or for Alex and we were first starting out and like making just trying to get into business, I had to put myself in environment where it made it easy to achieve my goals, not hard. Which also meant surrounding myself with people and a routine that made it easy. Okay. Do you know know how how I define commitment? How? The elimination of alternatives.

5:14You have to get rid of your other options. And I don't mean like you need to quit your job. I mean, everything else that is not you make If this is what you want, and that's [snorts] like you can only know that. But if this is really what you want, then it means that you have to say no to everything else in order to truly say yes to this. Cuz every time you say yes to something else, it's saying no to this thing that you want. And almost always the things that we want to say yes to now are short-term long-term. We say yes in the moment because it gives us a short-term short-term good thing, but it prevents us from the long-term bad, uh long-term great thing.

5:50Okay. So, I was also thinking, should I post on Instagram, Facebook as well? I want you to be consistent with YouTube first, man. All right. Give me 12 weeks of consistency. You make one long and you make seven shorts 12 weeks in a row. You do that and you're like, you know what, I got more The thing is just right now, you have to do that volume so you can become more efficient. Like you have to feel the pain of the inefficiency of being like, man, this is a lot of work cuz when you do that all of a sudden you'll start getting faster, you'll start getting better, and your work output and capacity will go up.

6:26And then you'll free up the bandwidth because you got more skills, you got more efficient, that you can start looking at, you know what, I'm going to repurpose this on Instagram, or repurpose this on TikTok, or whatever. Okay. It's also like just like really think about this in order to build a business to replace your income, like you want to build that confidence, and confidence is an output, not an input. The input to confidence is becoming incredibly consistent with something so you get the experience, which makes you competent, and then that leads to confidence. And I think like in general, if you can't stick with a commitment that you make to yourself, then you you degrade the trust you have with yourself every day.

7:02And so like anything you do, it's not going to come out as good as it could be. It's always going to be harder, it's going to take longer if you don't repair that trust with yourself. So I think like right now, if you're just consistent with the posting, like that is going to make you not just better at business and content, but just better person for yourself, a better, I would say like partner to yourself in doing this. Mhm. That's That's kind of funny because I was watching one of Alex's videos where he was talking about consistency and how it how you get better by doing the thing over and over again.

7:37So I started doing that, and I've already noticed that trend. It's I think right now it's good to steer bit. Like I get obsessive over doing things consistently. Alex knows this. Um but I think you can steer a little bit in the obsessive uh direction right now. I think it'd be good for you. And then you can course correct that later. And expect the fact like expect people who are normal and around you to not understand. Expect them to think it's weird. Expect it to not look cool. Like everyone goes through a cringe period.

8:06Like you're it's going to be lonely because you're trying to do something that's very different. And I make that content where I say like in order to be exceptional you have to become the exception. You're going to probably be surrounded by the majority of people in your life who don't want this, aren't interested in it, think it's dumb, think it's stupid, think it's you trying to be famous, you thinking more of yourself than you really are, all of that stuff. And you just have to just put that in on the shelf and get back to work.

8:32Cuz like either they'll be right or you will and you've got a long time to be right. That's That's kind of what I was All right. Thank you. Yeah. They'll be right for now and you'll be right for good. Yes, sir. So, just keep keep on >> Keep Keep on, baby. Keep on. >> [snorts] >> Thank you very much. You guys are awesome. You better appreciate you, man.

8:58I'll see you.