So können Creator 2026 Geld verdienen

0:00So basically I see this as a spectrum. So it's a continuum that exists for and this is specific for creators in terms of how to monetize. And so it's it's basically a spectrum that has risk and capital and effort kind of on either side. So like low risk, low capital effort. Um high risk, high high capital, high effort. So on the all the way on the left you have sponsorships, right? Which is what what you're doing now. Cool. You make money from doing the same thing. >> One degree to the right of that would be like an affiliate relationship. Like Adobe says, "Hey, we'll give you 20% of all of them lifetime." It's like, "Okay, cool. Adobe, hit them up." Uh, you have an affiliate relationship. The next is when it starts to get a little bit you have you have your your uh your your your drop ship, right? Your white label.

0:41You find somebody who just puts and you did this with a coffee, I think, back in the day, right? Like you have that kind of middle ground. So, somebody else can manage everything. I'm just going to promote it, but I'm going to own the brand. And that's that's that. Um the next degree here is where you have uh you find an existing business where you can negotiate some percentage of equity in the business and ideally distributions and or royalties um which I I'm a big advocate for creators to do both um because you have costs associated with running the business running your business your side of the marketing right and the business makes money because it's monetizing with whatever traffic you're sending but you need to keep advertising and so having some either you know profit share or some royalty on topline or some sort of some sort of cash flow still needs to come back cuz not all companies sell.

1:23Actually, the vast majority don't sell. And so I think it it it balances some of the risk for a creator, but that would be a minority deal, especially with a company or a product that you really like. And so if Adobe were smaller and would give you a percentage of, you know, the company, that would be one where it's like, and ideally, this is I mean, this this is me turning the tables and speaking to you as an investor. Um, it's the best is when you can write a check, too, because then it's like there's no expectations. I'm going to promote this because I believe in it and because I want it to grow and I want to get a good a crazy return on the money that I put into it. And so, you'll have some blend that's going to that of that deal. But usually for minority stake and maybe some performance tranches that kick in based on, you know, how well you do it. Uh, and then the the the final one, the final frontier is where you actually like do everything yourself.

2:10Like the whole the whole thing soup to nuts is like you're starting a business. Um, that's, you know, uh, Jimmy with Feastables, right? Like he's really just starting a chocolate thing and finding cocoa nibs in Africa and doing all this stuff, right? And so the upside is typically higher on this side, lower on this side in terms of the enterprise value of, you know, what you're promoting. Um, but so is the risk and the difficulty. And the idea that I think a lot of people miss out on is like it's so much about the partners that you're bringing in on the side that they have to like in my opinion for a true partnership to work. They have to be able to be successful without you.

2:46And if they're already growing, they're already successful. This is like school like schools school's going to be successful either way. I just want to pull the future towards us faster. Um you need a partner who who is as good as you are or better ideally just amazing at that thing and you're amazing at this thing. And then it's like the sum of the parts is what is where the magic happens. But those are basic that's basically the continuum. But if you're going to do anything to the right of the right of center there and you're not just like I'm either sponsoring or doing an affiliate deal, I think you can do like I think the the the best deals is kind of like the school deal where you you put cash in, you you you know buy a big stake, you also promote. Like those are deals where it's like I think again in terms of behavior, what is this going to change about what I do? And I would like to do deals that change as little or nothing about what I do. If I'm always going to make content anyways and I'm already getting two-thirds of people who want to start a business, then I don't need to change anything. Now, it's still high leverage because I just point them in a direction. I'm like, "Hey, I vetted this. I think it's awesome. I think it's a really good product. Check it out." And it's a free trial. If you don't like it, cancel, right? Um

3:47>> that that is basically my and I I would use that if I were you guys as my decision-m variable, which is you both accurately said it. We're really good at this thing and the more we do this thing, the better we get at it. We get more views. we get the sponsorship continue to grow fine we can do some of these other deals as long as it changes nothing about what we do and so I think that's and that's the frame that you have to enter those conversations with which is like I'm already sponsoring so me slotting your product in which I also happen to own a piece of and get some kickback on it doesn't change anything about what we do but then that gives you some long-term upside real quick I'm going to show you the exact 10stage road map from zero to 100 million plus that less than 1% of companies finish I've now done multiple times And so I can say with a lot of confidence that these are the stages as headcount increases that you need to get through. And I broke each of these down by eight different functions of the business. What the constraint feels like what are the symptoms of it when you're going through it. And then what steps we actually took to graduate. And we've done this across software, physical products, uh service businesses, brickandmortar, all of this.

4:49And it works. And it's my gift to you. It's absolutely free. And so the link's in the description, but you just go acquisition.comroadmap. Just enter your info and it'll spit it right back to you. Offer.