Schritt für Schritt zur Person werden, die man sein will

0:00Right now, there's the person you are and there's probably hopefully the person you want to be and there's a gap, right? We agree on that? Okay. So, that person that you want to be has traits and has skills that you don't have, right? And I think that traits have been a word that we use as shorthand for bucket of skills. And when I say it that way, it I think it'll help make more sense. And so we might make the argument that if you were more charismatic, you would make more money. Let's say that that was that was the argument we were going to do. You're like, "Okay, for whatever profession I'm in, that would be true to me." Okay, fantastic. Be charismatic.

0:41What does that mean? And so right now, if so, the more skilled you are, the more general a command can be given to you and you can still be effective. So someone can at this point say, "Hey, Alex, can you start this business?" And I would say, "Sure." That's a very general command. Now, one level below that, it might be like, "Can you advertise this product?" And I would say, "Yeah, I can do that." One level below that would be, "Do you think you can make a post that people would click on to buy this thing?" And I would say, "Yes." And we can keep going down. But the point is is that if you have a skill set that you want to attain and you don't know how to attain it, it's because you are using a bucketed word that represents many smaller skills. And so I'll use charisma as the example. So if we say this guy's so charismatic, you have to ask yourself or at least I ask myself why. Well, I describe him as charismatic because when he walks in the room, he greets everyone immediately. He uses people's names. He shakes their h hand and he makes eye contact. When someone's talking to him, he makes eye contact and he nods his head. When he talks, he looks there and he looks at them and he bounces back and forth. Um, he asks questions up to the other person about themselves when he's talking. Now, that's like seven things.

2:02If I said, "Do you think you can nod your head when someone else is talking and keep eye contact?" You'd probably say, "Yeah, I can do that." It's like, great. That's one of seven skills that it takes to master until eventually people will describe you as charismatic. And so if you don't understand how to do something, you just need to break it into a smaller chunk. Because like we teach toddlers how to speak by approximating sound. It's like m and then they're like they and you're like ah clap clap clap clap clap clap and they're like ah and then we keep doing it until eventually they're like and you're like yeah right. And so that's their first word. And then you start comparing things between what they know and what they don't know and making an association. You say bottle, right? And then they're like bottle. And so they like they can see with their eyes something they know and then they don't know the word. And so that's how we teach things. And so if we consider I like to think of myself as a toddler from a learning perspective because it allows you to take your ego away from a skill. So a lot of times the skills that we need to learn are on the other side of just kind of like humbling ourselves and saying you know what if someone said go advertise I don't think I would be able to do it. It's like okay well let's break it down into six things. Do you think you can message someone? I can do that. Well that's that's a component of advertising. Do you think you could make a post that talks about something that's interesting? Maybe. Okay. Well do you think that you could ask a question in the beginning of a video that someone would find interesting? Yeah, I can do that. Okay. Well, then after that question, we then would make some sort of explanation around why we asked that.

3:34Okay, I think I can do that. Right. Okay. Then at the end, we want to reward them for the ultimate thing that we asked them to begin with. Great. Well, great. If you record that and you post it, that's a piece of content. Okay, I can do that. And so, the reason that like I write the books that I do and I try try to try to make the content in that way is that if you can if there's something that a trait you want or a skill you want and you don't understand how to get it, it means you just need to break it into smaller pieces. Because if you break it down low enough, you'll be able to do it. And then when you have that, this is I'm I'm gonna go full 180 here. So remember when I talked about the beginning of you just need to figure out how much money you want to make every day, right? I need to make $3,000 a day. Okay, that means I need to sell this many units. Well, then you connect that and you sell this many units to whatever activity or input you have to do. Because if you look at your calendar in terms of the things that you actually have to do with your time, then it gets a lot easier to plan and allocate because your time is your only resource, especially if you're starting out. And so it's like, I need to make 100 DMs because that will get me one customer and one customer is worth $200. Great.

4:37That means that if I do this every day, I'll make $6,000 this month. Okay. Based on the economics, will will those people buy again next month? If so, then great. The next month I do 12. Next month I do 18. At that month I hire somebody who who's going to do it for $3,000 a month. And then I can keep stacking. And then now I've got one person doing the same thing and the business keeps stacking. I'm like, "Wow, I'm a businessman." Right? But that's the idea is that like I I believe in in breaking things down to the absolute lowest level so that you can make it manageable. And then the more skilled you become, the more you can bucket all of those activities. Like if someone's going to say, "Hey, Alex go advertiser." If Aubryy's like, "Hey, I want to do this this thing with you, this new supplement."

5:17Do you think you could write an email and this is the headline for the email and this I'd be like, "I got it. Like, I'm good." You know what I mean? Like, understood. Um, but if he was talking to somebody who was super junior, that's probably how he would describe it. But the only instance is that you are the person who's junior in this conversation and you are the one talking to yourself. And that's that's the gap. What does this person that I want to become have in terms of skills and traits? Can I break those things down into individuals? And then can I break that into activities that I can do on a daily basis? And does that ladder up to the amount of money that I ultimately want to make? If so, great. What's stopping?

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