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How Do I Raise Prices
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0:00I sell Christmas light installation. >> Love it. >> Last year we did 450k. >> Sweet. >> What's stopping me is that I still have prices when I started the business two years ago for some clients. So I'd like to know how I could increase my prices while still doing the same thing. >> What stops you from just saying a higher price? >> Like this year it'll be 2,000. >> Yeah.
0:24>> I guess nothing. But um I wanted to know like if there's a script or anything, how >> Okay, so I'll give you a little script for the people who are old that are going to come back. I would give them a heads up ahead of time and say, "Hey, just so you know, we're raising prices on all these new crazy people who are trying to give us money. But since you're a OG, to reward you, I'll honor your old price as long as you buy now for Christmas. Otherwise, you'll get the new price." And then everybody else just raise the price and you'll feel okay about it cuz you'll have a full bank account.
0:53>> Okay. Thank you.