I think pain moves people far more effectively than pleasure does.

0:00I think pain moves people far more effectively than pleasure does. The easy thing to way to prove it is point a gun at someone's head and you have absolute compliance and they will do what they need to do automatically, just like that. Like death is the great motivator and the gun just reminds you. I'm a big fan of future casting out negative scenarios. So people are talking about like positive visualization, I prefer negative visualization, which is what if I keep doing what I'm currently doing for the next 10 years, what will my life look like then? That usually takes my current pain and then just magnifies it. That allows me to get my action threshold high enough that it goes over the edge so that I can take that first move. And so if you know what the inputs and outputs are do and you figure out whatever fuel you've got, not the one you wish you had, but the one you've got, and you use that to do the first input, you've crossed the line. You're in the game.