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Was du mitnimmst
- Angst ist oft die Emotion, die Menschen am meisten davon abhält etwas zu tun, weil sie Ausreden liefert.
- Frag dich, was du tun würdest, wenn du keine Angst hättest, das zeigt oft die richtige Entscheidung.
- Nutze umgekehrtes Denken: überlege erst, wie du dein Geschäft ruinieren könntest, und vermeide genau das.
- Angst wird kleiner, wenn du sie konkret zu Ende denkst, statt sie vage im Kopf kreisen zu lassen.
- Menschen überschätzen Risiken und unterschätzen Chancen, das schützt uns, bremst aber beim Geldverdienen.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00What do you think is the number one emotion Mhm. that people don't know how to control that leads to failure? That is such a good question. Fear. Because I think one of the one of the most one of the wildest questions um that I read that it was you know kind of stuck with me was like what would you do if you weren't afraid?
0:25And I think that's just a such a such a a powerful question to ask because every person has the the fear is the thing that gives you the 100 reasons. And what's really interesting about this is that we are our brains are exceptionally good at finding problems, which is why I'm a big fan of inverted thinking. So, how can I think about all the ways to kill my business and then do the opposite? You'll your brain is so much better at spotting problems than spotting opportunities. And so, it's like use that problem that problem-finding thing and then just flip it and it sounds like, "Oh, well, I would just think of the opportunities that way." It's like it doesn't actually work. You actually have to think for the threats and then flip them.
0:56That's genius. I love that. Yeah, it's Charlie Munger's. That's you know, you know, rest in peace. Um but from a from a fear perspective, it's I think it's playing it out. It's like what do what am I actually most afraid of? And so, fear typically only lives in the vague, not in the specific. We tend to catastrophize to death. So, if I make this post and people laugh at me, I'll get shunned and then I'll eventually go alone and then die, right? So, it's like everything just goes to like death, right? And so, playing it out into the specific is like, "Okay, well, I make this post, some people will like it and some people won't and maybe I'll get some negative comments. If I get negative comments, I'll get more reach, so maybe it's not a terrible thing." And then and then that night I will have dinner.
1:32>> [laughter] >> Right? And that night I will go to bed. Right? And so, uh making making it really really specific and then just add one more thing on that. The other really big downside of being human from an opportunity money-making perspective is that we underestimate the upside and we overestimate the downside. And that has been incredibly valuable for us to stay alive and not very valuable for us to make money. And so, when you If you're in the developed world, the the the absolute worst-case scenario is that you still have a I say fortress, you still have you still have a cover, and you still have food, and you still have air, and you still have water. Because in the developed world, all those things are available to anyone. And so, it's like, okay, so the worst-case scenario is that I live and I'm completely free and no one bothers me. It's like, you know, that actually sounds not so bad.
2:18>> [laughter] >> When you actually play it all the way out. And so, um I think playing it out and actually really thinking, "What would I then do?" I'd probably reach out to Sarah, and she would let me sleep on her couch. Okay, so and I would I would ask her if you complain if you're like, "Hey Sarah, if I were to do something and I were to fail, how long would you let me sleep on your couch?" She's like, "I'd give you 6 months." You're like, "Okay." So, it also all of a sudden becomes concrete. And I think that that starts to really evaporate fear rather than like, "Oh, I will die." Real quick, if you're a business owner and you're not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all of our portfolio companies and that, and what stages of growth they went through, and more importantly, where they got stuck and how they got past it. And so, we broke it into these 10 stages, and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at, and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team, and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas, and we'll do this in person live.