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Eine Sache lange genug durchziehen bringt alles
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Was du mitnimmst
- Wer drei verschiedene Angebote gleichzeitig verkauft, hat meist ein Problem mit dem Angebot selbst.
- Konzentriere dich auf ein Hauptprodukt und mach den Rest zu einem kostenlosen Bonus dafür.
- Ein Boot Camp als klarer Einstiegspunkt lässt sich danach für mehrere tausend Euro im Jahr upsellen.
- Setze den Preis für das Einstiegsangebot bewusst niedrig an, damit möglichst viele Leute einsteigen.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00I sell custom GPTs to coaches, founders, consultants. >> This is going to be an offer issue. I feel it. >> I do around 100,000 and I would like to get up to a million. >> All right. What do you charge? >> 497 to 997 for a branded GPT. >> One time? >> One time. I have a four-week AI boot camp. >> Sure. >> 997. Also, I've created an AI platform where they can purchase and have all the frameworks. That's 3,800 a year. >> It's a lot of stuff.
0:26>> I know. Tell me what I need to do, please. >> Pick one. >> Um I love the AI boot camp. >> Great. So, let's get rid of the 497 thing. >> Okay. >> Um I think you can just make that a free deliverable for the boot camp. Cuz like, what's the clear outcome that they're going to get? And then just upsell the rest from the boot camp to 4K a year. I mean, those people, $4,000 is probably one customer for them, I'm guessing. >> Mhm. >> So, yeah, five 5, 10,000 a year will probably go no problem. And then all your ads go to the boot camp, which I think will for sure [ __ ] sell.
0:55>> Mhm. >> Cuz everyone feels like they're behind. >> What is my call to action? >> Uh if you want to build something like this in five days or less that you can monetize, come to my boot camp. >> To boot camp. >> I feel like that would work. If you want to make the boot camp a little better, charge like 97 bucks. >> 97? >> Want to charge more, all right. >> I charged a thousand. >> Great, charge a thousand. I I see it as a pitch event. So, my goal is to get the price as low as possible to get the most people to show up so that I can sell the most people.