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Do only one thing + do it for a very long time = getting whatever you want

workshop_hotseat: A coach selling custom GPTs at three price points asks how to scale from 100k to a million. The advice: drop the one-time low-ticket product, fold it into a free deliverable for the boot camp, and upsell everyone from the boot camp into the 4k/year platform.

Watch on YouTube Do only one thing + do it for a very long time = getting whatever you want
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Key takeaways

  • >> This is going to be an offer issue.
  • >> I do around 100,000 and I would like to get up to a million.
  • Tell me what I need to do, please.
  • And then all your ads go to the boot camp, which I think will for sure [ __ ] sell.

Chapters

  1. 0:00
    Abschnitt 1 I sell custom GPTs to coaches, founders, consultants.
  2. 0:26
    Abschnitt 2 >> I know.
  3. 0:55
    Abschnitt 3 >> Mhm.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

3 segments

0:00I sell custom GPTs to coaches, founders, consultants. >> This is going to be an offer issue. I feel it. >> I do around 100,000 and I would like to get up to a million. >> All right. What do you charge? >> 497 to 997 for a branded GPT. >> One time? >> One time. I have a four-week AI boot camp. >> Sure. >> 997. Also, I've created an AI platform where they can purchase and have all the frameworks. That's 3,800 a year. >> It's a lot of stuff.

0:26>> I know. Tell me what I need to do, please. >> Pick one. >> Um I love the AI boot camp. >> Great. So, let's get rid of the 497 thing. >> Okay. >> Um I think you can just make that a free deliverable for the boot camp. Cuz like, what's the clear outcome that they're going to get? And then just upsell the rest from the boot camp to 4K a year. I mean, those people, $4,000 is probably one customer for them, I'm guessing. >> Mhm. >> So, yeah, five 5, 10,000 a year will probably go no problem. And then all your ads go to the boot camp, which I think will for sure [ __ ] sell.

0:55>> Mhm. >> Cuz everyone feels like they're behind. >> What is my call to action? >> Uh if you want to build something like this in five days or less that you can monetize, come to my boot camp. >> To boot camp. >> I feel like that would work. If you want to make the boot camp a little better, charge like 97 bucks. >> 97? >> Want to charge more, all right. >> I charged a thousand. >> Great, charge a thousand. I I see it as a pitch event. So, my goal is to get the price as low as possible to get the most people to show up so that I can sell the most people.