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How To Get Your Wife To Do Whatever You Want By Using Reciprocity

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0:00I'm going to explain to you how you can get your wife to do whatever you want, or get someone to give you money who you're trying to sell by using reciprocity. When you're in the persuasion process and they're like, "I'm not really sure." At that point, the person who gives first has the control because you get to control how you get reciprocated to. And so, what that means is if I want to go to a restaurant, I might give something to her earlier in the day that's lesser than the restaurant later, but it still feels like tit-for-tat because it's very difficult to quantify an intangible. Like, what is going to my restaurant versus I took the trash out. And so, if I take the trash out, I can say I'm going to where I want to go for dinner.

0:29Takes me 5 seconds to take the trash out, but we go to where I want to eat for 2 hours. Humans can't quantify that well. If you give first, you get the upper hand and you can do the same thing in sales.