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0:00H have you been on a journey of in terms of self-doubt over over the last you know 30 years >> for sure I think it was um but I mean fear was my big fear and anger hand in hand were my big motivators in the beginning and I mean maybe that's from self-doubt I would say that the I I was very certain and I can I can I can feel this and I I remember this um I was always certain that I wasn't going to stop like that. I can I didn't know I didn't know whether I would succeed. I thought it was probable, but I did know I wasn't going to stop.

0:38And so for me, that was like enough to get me going or keep me going. It was like, what are the controllables? Me, okay, well, if I do this, so like I'm big on making like unreasonable like unreasonable that it doesn't work out statements. just like if I do sales and I do more volume than everyone else on this team and I've shadowed the guy who's the best and I do that for five years, it's unreasonable that I won't be at least mediocre. It will be probable that I'm above average and it's also probable that I'll learn other things along the way and I'll also have the resources at that point in 5 years that I can jump into things now that I have more context or perspective from which to make a judgment on what a good next opportunity is. And so I like very easy to believe statements and then having the input output equation being like the output is that I will be a very good salesman. The input says that I have to do I have to collect 5,000 nos. If I collect 5,000 nos I'll be a very good salesman. And that for me like when I was a kid when I played video games I would beat the same level over and over and over over again so that when I got to the next level I would crush everybody because I'd had all the experience points maxed out. And so like those input output equations are really helpful for me. Like when I took the GMAT to get into Harvard, my first score was like okay. It wasn't great. Um but I I read this study on how to do well on standardized tests and they had this graph and it went like this. It was just a straight line. It said number of problems practiced on GMAT score. So like the more problems you did on average, the higher your test score was.

2:10And I was like done. So, I bought 16 phone books of like they're like these thick like test prep books and I did four hours of problems every day for three months. Every day I'd get home from work, I would eat dinner, I would do four hours of problems. Had a timer every day and then I scored 99 point whatever percentile because it was just input output. Like I didn't I I didn't I was naturally not even that good at math. Um but I just was like if I do 10,000 [ __ ] problems like I'll start to just understand how these problems get asked. And so like I was trying to find like what's the input output for this the content game. I was like okay well if we post once a day on one platform we will get some eyeballs. If we post on every platform every day we will get more eyeballs. If we post multiple times a day on every platform we'll get even more eyeballs. So let's do that.

2:54>> Let's build that system >> 100%. And so like those are the like I try and make statements that I believe are unreasonable that if I do it enough it will be true. And so that's for me that's what gives me the confidence to say like what if it's not working? I'm like, it will eventually, like, if we just keep doing it, it will work. Real quick, if you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling roadmap, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so, we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at. And the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstrain the business and you're trying to scale, we'd love to help you out on the thank you page. You can just book a call with my team and we will look into business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.