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Was du mitnimmst
- Unternehmertum fühlt sich stressig an, weil man in der Unsicherheit steckt, im Rückblick wirkt fast alles einfacher als es war.
- Auch scheinbar goldene Phasen hatten heftige Einbrüche, das sieht man im Rückblick oft nicht mehr.
- Nicht Fachwissen macht den Alltag hart, sondern Dinge wie Zahlungsausfälle oder wenn das halbe Team plötzlich weg ist.
- Am Ende passiert entweder eine Lösung oder das Geschäft scheitert, in beiden Fällen muss man die Unsicherheit nicht ewig aushalten.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00It's It's interesting how stressful entrepreneurship can be because of uncertainty. And so, like right now, if you were to look back the last 15 years, we'd say something to the degree of, "Man, the stock market just went up 15 straight years. Like this was amazing. What a time to have invested, right?" Um and Morgan Housel wrote a little blog about this, and so I thought it was so interesting. He said, uh "Wait a second, that's that's not true."
0:26Like we we had a 20% dip in 2011. We had a dip in in 2016. Uh 2020 obviously happened in that period of time. Uh we had wars that didn't end. Um and so all of these things were kind of happening, and I say this not as a political statement, but more so that um everything everything seems better in retrospect because there is no uncertainty. We know how the story ends.
0:49And so I think in some ways it's like that can give us certainty that our current situation despite the fact that it feels terrible it we it always resolves or we die. And so like if you die, you don't have to worry about it. And if it resolves, you don't have to worry about it. Uh and so that's kind of been a helpful framework for me because I think a lot of the stuff of what makes entrepreneurship difficult isn't isn't really the tactics. Like learning the things that you have to do, those are just kind of knowledge deficiencies, and we have to learn those for sure. But I think everyone here would agree that that's not what makes your job every day hard.
1:23Like learning how to set up landing page maybe you don't know how to do it, but like it's not it's not going to kill you, you know, to learn it. It's when, you know, your manager leaves and takes half of your team, and all of a sudden your payment processor shuts down, and you've got leads that are coming in, but you can't make payroll. Like that's the stuff that makes it really stressful. The actual tactics of business are relatively straightforward. And so, um I say this just as a reminder almost to myself that um it's you know, the future is likely going to be better. The past is not as good as it as we remember it to be.
1:54And so, I think that's relatively a hopeful message for entrepreneurs. If you are a business owner, and you are not growing as fast as you like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had, and what stages of growth they went through, and more importantly, where they got stuck, and how they got past it. And so we broke it in these 10 stages, and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at, and the most important part for you, what to do for each of functions of business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business, and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team, and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas, and we'll do this in person live.