Den Charakter aufbauen, den du wirklich willst

0:00I'll tell you this story that I think it can drive this home. And I think this is the path to fulfillment over comfort. So, imagine you talked to the creator of the universe before birth and pick the person you get to become. You say, "I want to be the most courageous." The creator replies and says, "Well, then I will give you monsters to terrify you so that you can conquer them." And you say, "Well, I want to be patient." The creator replies, "Well, then I will make you work harder and longer so you can learn to wait." So, then you say, "I want to be wise." And the creator replies, "Then I will give you failures that will crush your spirit so you can learn the value of judgment." You then say, "Sounds like a rough life. Can you give me a good life?" Creator replies, "Just like we measure the quality of a blacksmith by the strength of his steel, I measure you by what you are at the end, not the fire and the hammer it took to make you." A good life isn't a life that's easy. A good life is a life that makes you into a good person. And that, my son, is a hard life. And so, I remember when I when I sold GymLaunch, there was a year that I more or less took off. I had all these kind of existential crises that I was going through because all I had been doing was just working working working. Then I hadn't like put my head up to like look around and and and smell the roses per se. The problem that I had was that when I was smelling the roses, I was miserable. I was very sad. And the the sadness for me came from the thing that I had that was most reinforcing my life was the work that I was doing. That was the thing that was that I enjoyed the most. And so, not having that actually created a huge loss for me. And so, then I had to create like, "What am I doing?

1:20Like, why am I here?" Right? And so, for me, that was when I created the hypothesis or at least the thesis I have for my life was that hard work is the goal. Is that nothing left in the tank, which I got from Jesse Itzler, which I love. Emptying the tank every day is the point because for me, those are the days that when I look back, are the days that I feel the most fulfilled on. In the moment, you feel tired, you feel exhausted, you feel like you're bored, you feel like you don't want to do another repetition, you don't want to do another 2 hours. But another 2 hours, another repetition, another edit is what is required, not what you want, but is what is required. And if you have a little bit left in the tank, and you don't know if you have a little bit left in the tank until you empty it, until you physically can't. And so, I think about that steel that we're trying to make. and the only difference is that we are both the steel and the blacksmith.

2:00And so, the creator in this would just give you the fire. And either you can stand far enough away from it that it just keeps you warm, or you can go into it and you can hammer out the impurities so that you can just become better and better and better and stronger. Real quick, if you are a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so, we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team and we will look at the business, see if we can help and if we can, we'll invite you out to Vegas and we'll do this in person live.