Warum du nicht tust, was du dir vorgenommen hast

0:00Why people don't do the stuff they said they should do. Um because they have a reinforcing contingency that is short-term that is more reinforcing than doing the thing they think they should do. Long-term you solve that by taking actions and then once you take those actions, creating a label for that pattern of behavior that you would then call an identity. So, we basically create an identity that says, "I am organized." And so, you do some sort of organizational activity and then you say, "I am organized." And as a result of being organized, I now behave in this way on a consistent basis because it is more reinforcing to be consistent with that identity, that label that I've given myself which I've deemed as good uh than it is to not do it. And so, then that is how those those cycles or those patterns get created. And so, almost all of these things always have to start with some sort of behavior. I would say that often times when we're younger, we do something, then someone says, "You must be organized." We associate it with something good, and then we repeat that behavior in the future. And so, I think when we're adults, we basically have to do that for ourselves um otherwise we stay stuck in basically short-term thinking and short-term behaviors which ultimately yield short-term

1:07>> Recording in progress. >> which is no bueno, which is Spanish for not good. If you're a business owner and you are not growing as fast as you'd like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly where they got stuck and how they got past it. And so, we broke it in these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstraint the business and you're trying to scale, we'd love to help you out. All you have to thank me is you can just book a call with my team and we will look at your business, see if we can help, and if we can, we'll invite you out to Vegas and we'll do this in person live.