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Acquisition HQ Workshop · MoreMozi

So soll ein Immobilienentwickler auf 100 Mio. Dollar skalieren

Im Workshop-Mitschnitt fragt ein Immobilienentwickler nach dem Weg zu 100 Millionen Dollar, Alex Hormozi gibt konkrete Skalierungs-Hinweise.

Personen
Alex
Kanal
MoreMozi

Alex Hormozi

Mehr Details
Format
Acquisition HQ Workshop
Dauer
3:34
Herkunft
MoreMozi Videos
Originaltitel
How a Real Estate Developer Should Scale to $100M
Transkript
Volltranskript auf dieser Seite

Was du mitnimmst

  • In kleinen, stark konzentrierten Branchen bringen persönliche Kontakte auf Konferenzen oft mehr als Content.
  • Content zeigt vor allem, dass du seriös und professionell bist, bringt aber selten viele Leads direkt.
  • Nicht die Person, die du auf einer Konferenz triffst, zählt, sondern wen sie dir als Nächstes vorstellt.
  • Bei spezialisierten Geschäften wie Immobilienentwicklung lohnt sich aktive Direktansprache mehr als reines Warten auf Leads.

Volltranskript

Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.

7 Abschnitte

0:00Unternehmer/Gast I have a real estate development business. We do value add deals. How do I apply your principles from 100 million dollar series? Uh to this business, okay. Uh you're scaling ACQ which is private equity very similar to my opinion. Yeah. So Okay. So if you're in the development business do you see your leads as the deals or do you see your leads as the investors? So maybe uh if you guys can scroll down um we'll be able to see Richard's answer if he's uh Let's see here. Richard, where you at?

0:36Give me an answer here, man. Um You see both as leads. All right. So which are your We're on right now, but yeah, do you see which one are you are you not getting leads for? Use your own capital. Okay, so you really want more deals then. Okay. So I guess from a development perspective you're looking at tear downs and or land.

1:04Alex Okay. Yeah, so I mean this is going to be just an advertising thing straight up. It's like all right. So can I build a brand around this? So this is going to be all this book. It's going to be all blue book, right? Yeah. Land and conversations. So I would be looking at me Hmm. Things is so targeted. Um I would probably be using an outreach method and then having a base level of content. So I wouldn't expect that content was going to bring me like tons and cuz you're probably so specialized cuz it's you know, it has to be certain size, certain area, all that kind of stuff. Um I would be making sufficient content that people would know that like I'm legit and I do this for a living.

1:45Alex But outreach would be my primary method um of trying to attract deals and as silly as this may sound, kind of like I was saying earlier with Sharon in the in the in the real estate industry like he did 260 something events. Like in industries where it's super small and very aggregated at the top, the conference or shooting them in the barrel method uh is one of the most effective ways of doing it. Like if I had to like start over tomorrow in a new industry, I would be at every one of these conferences and I'd be meeting every person that I possibly could there because it's not the person you meet, it's the person that person introduces you to.

2:18Alex Like that's the that's the game, right? Um and so that's kind of like an investment that I would be looking at uh in terms of increasing number of conferences that I would attend. I'd be like, "Can I do one a week?" Um and then outbound and follow-up would be the next thing. But it's going to take a lot of violence for this. But once you have, you know, a few good deals and like I'm sure I mean if this is the main business that you do, um you having a few good big wins will attract more attention and more capital, obviously. Um but a lot of the deal stuff is like building out the broker network.

2:50Um like that's what we have in our cuz we do a lot of real estate. Um we just have a network of brokers that we've done a lot of deals with. And so over time we've just, you know, it's a long business, right? And so it's like for the last like we've been focused on, you know, one market particularly for like 6 years. And now like most of the brokers come to us with all their off-market deals uh first cuz they know we can close. And so some of that takes time, but it's also like kind of how it works.

3:16So I know that was a little bit less of like, "Here's let me tell you this one secret." But I think you already knew there wasn't going to be a secret method. Um and so yeah, that's the deal. And I will not respond to spammers. We do not negotiate with spammers in the chat. That is our That's right That's right, Duke.