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3 types of business problems:
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Key takeaways
- You know, how to build a brand.
- Business advice could be, you know, perceived as boring.
- Basically, I wasted my time if I don't hear the rest of this.
- Do the fastest diagnosis of their business and you cut it down and start clipping it.
Chapters
Full transcript
Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.
0:00I sell tax strategy and two people overpaying in taxes. You know, how to build a brand. Been making videos for 4 years on all social platforms for, you know, posting five times a week and still can't get views. Why do you think the clutin doesn't work? >> Not that interesting of a guy. Um, the value isn't there. I think tax is just a very dry industry. Business advice could be, you know, perceived as boring. People like making money and people like saving money. So, what makes content interesting is stakes. Basically, I wasted my time if I don't hear the rest of this. If you think it's tax, then it's boring. If it's like, "Let me let me show you how I saved this guy $100,000 in his pocket in 20 minutes," that is far more interesting. Part of the value ad that you have, do a personal call with them like what I'm doing right now. Do the fastest diagnosis of their business and you cut it down and start clipping it. Then on a monthly basis, you are going to talk to 20 to 50 clients. You're going to structure the call in a way so that you can start with the stakes that they're going through and then you're going to go through one to three tactics that are going to help them. That's it. You just do that over and over and over again.
0:56Dude, so solid, man. All good ones.