You Don't Ask, You Just Do It

0:00When I, you know, join these networking groups and stuff early on like that gym owner group, things like that, what I did was I reached out to every single person that was in the network. And what I did was I pretended they were our client of mine. And I had certain skills. Like for me at the time when I was starting out, the only thing I knew how to do was write sales scripts, build sales processes. So I offered every single person to go review all of their sales scripts, review their sales processes, and I did it like it was an actual project that I got paid for.

0:26>> Mhm. >> And so I'd hop on the phone and I would have pages of notes how I'd rewrite everything. And they were like, "Whoa, dude. Like I thought you were just going to give me a couple ti- like dude, this What you want them to say is this is too much." >> Mhm. >> "Dude, this is too much." >> Mhm. >> Because what happens is you stack something, you get an IOU, which is incredibly valuable, and it's one-sided. Like you now gave them something, and that can come in handy later down the road. And for me, those are the things that I cashed in when I didn't know how to run Facebook ads. Like I learned something from that guy, but later on I needed a a way deeper understanding from the one weekend workshop that I did. And I hopped on with a a person, and I'd hopped on with plenty others who have never given me anything back.

1:05Comma, and that's okay. Because when I did need something, I did have somebody in my phonebook. I was like, "Oh, I did that thing. I wonder if I could hit I wonder if they'd help me out with this thing." And so what happens is you basically plug into everyone else's network and skills by giving first. Now, some of them aren't going to return the favor, but you're net positive on everything cuz if they don't return the favor, one, that's fine. Two, they're not going to have anything bad to say about you. Now, obviously there's pieces of [ __ ] for sure. >> No, no, no.

1:29>> But and and and and it is okay. Yeah. It is okay if they never give back. >> Right. >> Like like because dude, keep going. I'm sorry I interrupted. I know where you're going. >> Because like most entrepreneurs we say we want to make an impact and help people. It's like, well, that's what that looks like. If you give something to someone and they don't give anything back, then it means you just gave to someone. >> That's it. >> Great. >> Yeah. >> Congratulations. And if you talk about personal brand, wouldn't that be the brand that you'd want to build anyways? >> Yes.

1:54>> And so I got into this other networking group, and they invented an award for me uh which was the member of the year. They never did it, but they were like, "Dude, we just want everyone to do what you did." Which is like, I hopped on every single person and I took every single call and I treated And this is the big point here is that like, you don't go on and show up at the call and then start thinking about what their problem is. You do homework before the call. Like, it's amazing how much >> tweeted this. >> Yeah. >> You just tweeted this yesterday. It was uh it was it was you could become incredibly smart you you become infinitely more smart by just 20 minutes prep- preparation before the call or something like that.

2:30>> Yes. >> It's the truth. >> You'd be amazed how much Yeah. It's exactly that. It's exactly that. Like, how much more intelligent you can seem with 20 minutes of prep. >> Yeah, dude. That was gold. >> It's it. >> Yeah. >> Cuz you've been cuz you've done it. Right? I had a call with somebody and like, a lot of you guys probably ask And and I get this question all the time. They're like, "How do I network with people who are above me?" >> Yes. >> Right? It's a hard question. So, number one is you don't ask them, "What value can I provide you?" Cuz now you're asking me to do homework to figure out what you can do for me. That's me doing work, which I can just keep living my life.

3:00What you do is you do the hard work of figuring out, "What can you provide to me that you have?" And then instead of offering it, you do it and then give it to me. And I'm not telling you to do that for me. I'm telling you this is how I did >> is how it works. >> Yeah. >> Yeah. >> And so, if you have somebody who's ahead of you, do whatever your niche skill If you're a [ __ ] carpenter, then build the most amazing table of all time and send it to somebody. And you know what they're going to do? They're going to get it and be like, "This is too much. I can't believe somebody did this." And then what happens?

3:30>> Hey. Sound familiar? That is, doesn't it? That's how he's here. >> Oh. >> You're explaining how he got here. >> That's the game, right? Like, half the editors I have, they're like, "Hey, I went through all of your old clips that are on YouTube. I clipped 20 of these short reels. This is what I did." And they sent them all to my you know, my creative director and he was like, "Oh, this kid's good." Now, mind you, if you're not good, that's also good feedback. And I will tell you this, that guy and most people would give you at least the time to tell you what you could do better, because anyone will help someone who starts helping themselves. Anyone will help someone who takes initiative. And if you over-deliver, and I'll tell you this cuz remember we're talking about that little room, that private room, the players recognize one another. And so like, when I see the young guys coming up, the guys with the blue check mark and the Rolex and the like this isn't I'm not

4:17>> Not yet. >> Right. >> Yeah. >> Posing in front of the Lambo they rented for the day, right? Or whatever. >> doing that a few years ago. >> [laughter] >> And by the way, they were never rented. >> Yeah. >> Yeah. >> [laughter] >> No, I didn't. >> Yeah, yeah. >> But like, those people only impress people who don't know what players look like. >> Yeah. >> Like we all know that that guy is not a player. Because the guys who are players at their age in 20s and their in their maybe 30s, whatever, like right at that stage, like they're hungry, they're they're savages, and they're in the grind, and they're doing the work of giving first to as many people as they can, over-delivering, knowing that that goodwill will compound. And like, it's just like that that single skill has served me so well, because that's how I've been able to get into rooms that I didn't deserve to be in, was by just saying like, "Okay, what am I good at that I can help this guy out with?"

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