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Short · MoreMozi

Your free stuff should be so good that people would pay for it (and ideally, already do).

Give away something that is more than everyone else does and ideally give away stuff that other people actually charge for. Your free stuff should be so good that people would pay for it.

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Alex
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MoreMozi

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Short
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Key takeaways

  • Your free stuff should be so good that people would pay for it.
  • So, if you give away what people actually pay for, what your competition actually builds as their core offer and you do such a good job of it that you can give it away for free, then you become unstoppable.

Chapters

  1. 0:00
    Abschnitt 1 Give away something that is more than everyone else does and ideally give away stuff that other people actually charge for.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

1 segments

0:00Give away something that is more than everyone else does and ideally give away stuff that other people actually charge for. Your free stuff should be so good that people would pay for it. That's different than being what people actually pay for. So, if you give away what people actually pay for, what your competition actually builds as their core offer and you do such a good job of it that you can give it away for free, then you become unstoppable.