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Many small business owners stay small because they don’t have the patience to let something sma
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Key takeaways
- [music] It's a great visual demonstration of like most people don't make the amount of sales they want because they're trying to make them happen too fast.
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Full transcript
Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.
0:00Who here heard of my stuff within the last 90 days? [music] Who here last 6 months? Thank you. So, there's two. Last 12 months? Three more? Four more? Let's go 2 years plus. Which is everyone else. [music] It's a great visual demonstration of like most people don't make the amount of sales they want because they're trying to make them happen too fast. [music] Because 97% of the market in almost any market is not ready to buy today. But, they will be ready to buy in the next 24-36 months. And so, [music] most businesses are capped because they're only competing for the same 3% and they're competing for the same 3% as everyone else who's impatient. But, like the reason the big brands are so big is because they actually sell to everyone.
0:35They just sell to them when they're ready.