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Key takeaways
- [music] >> If I had to pick between having a platform with lots of traffic and one that and and yeah, you need eyeballs in order to make money.
- I'll say quality of the creative would include that.
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Full transcript
Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.
0:00Meet or CTA? >> Meet. If you can change your behavior or change someone's frame of mind, the CTA is almost implied, especially with the payday. >> Meet or landing page? >> I just want to say meet again, but the actual answer I think is landing page. If you have no way to capture information to contact somebody, there's no way you can contact them. >> Landing page or platform? [music] >> If I had to pick between having a platform with lots of traffic and one that and and yeah, you need eyeballs in order to make money. >> Platform or quality of the creative? >> Quality of the creative, cuz I think good enough creative can literally get shared everywhere because it's so good.
0:26[music] And that will get you even more than one single platform can. >> Quality of the creative or hook? >> A subset super set. I'll say quality of the creative would include that.