How to Scale a Local Service Business

0:00Unternehmer/Gast Are local service businesses best for beginners, especially who can charge a minimum of $1,000. I mean, I like local services a lot. Um, I mean, obviously I came from that space. I'm a little bit biased, but the re I'll tell you why I like local services. I like local services because you have no inventory and the acquisition process is the easiest. Now, the limit is that it's more difficult to scale and more expensive to scale. Not impossible by any stretch, but just more difficult to scale. And so I love it as a as a great way to start a business because either B2B or B TOC as in business to business or business to consumer works for both.

0:36Alex But like if you're like, "Hey, I want to start a car wash business." It's like not that hard to be 16 years old and knock doors, right? It's if you want to start lawn, you know, mowing lawns, it's not that hard to knock doors and mow lawns. Like it's just not that difficult. Um, so that's kind of like that's kind of the that's it's just it's not difficult to do. If you want to and sell B2B, it's the same thing. And you can just phone call, email, show up. It's just the acquisition process is hard. And so because there's the real thing is that there's an inherent trust to local. And so what somebody who markets nationally has to make up for is the fact that no one trusts you. And so you have to you have to you have to make up for it with marketing skill, more content, proof uh so you know social like proof is in like your own proof like this the stuff that I've done, but also proof in terms of customers customer success. So there's a lot more that has to get done because you're competing against you're competing the oceans. So your game has to level up. But you can absolutely start as a local business with almost no dollars out of pocket. Start doing stuff, make the money, and then use that, leverage that into into bigger bigger opportunities. [snorts] Okay, real quick, I'm going to show you the exact 10stage road map from zero to 100 million plus that less than 1% of companies finish I've now done multiple times. And so I can say with a lot of confidence that these are the stages as headcount increases that you need to get through. And I broke each of these down by eight different functions of the business. What the constraint feels like, like, what are the symptoms of it when you're going through it, and then what steps we actually took to graduate.

1:57And we've done this across software, physical products, uh, service businesses, brick-andmortar, all of this, and it works. And it's my gift to you. It's absolutely free. And so the link's in the description, but you just go acquisition.comroadmap. Just enter your info and it'll spit it right back to you. Offering.