"How Do I Know If My Offer Is the Problem or My People Are?"

0:00I'm a deck builder in East Tennessee. Yeah, you've niched down? Decks, niched down. >> money? Do about 3 mil. Uh I'd like to get to the point where we're above 10. Okay. Uh I think the biggest thing that's stopping us is really me, first of all. Um I was here a couple years ago and learned how to one call close from a gentleman and I over complicated that whole thing and now I can't train and sell it to the people that are working for me cuz they don't have what I have. So, uh I've kind of come to the point where I think the pitch is the offer is a little too much and I want to kind of Too much as in what?

0:30As in like it's kind of slimy. It's uh it's called an ambassador program and >> All right. Um basically, the month that I'm building your deck, uh rather than me spend a bunch of money on advertising, I'd rather partner with you and uh in exchange for a few things. So, for instance, um I spend quite a bit on ad spend. Mhm. I'd rather spend that in your deck, make your backyard look like my billboard and you be my radio ad, my spokesperson Right. in exchange for, you know, that Google review, that kind of thing. So, I'll cut the bill down quite a bit and people seem to kind of think that that's a little pressure sale and then we don't really get anything from it. When I did it, it worked well. My guys are getting feedback that it's just not a good fit.

1:11Do you have any recordings? Um vague, no. Yeah, that's a man. I I guarantee if you heard them say you'd be like, "God, dude, no. You're just like that's it it's there's no like I think it's the dude, they're they're sucking ass at it. That's all it is. Like it's all it is. Like it by the way, if anyone here doesn't record for their sales calls, like listen to them for the first time and you will want to kill yourself. Um So, no. I don't think like if you have the offer that already worked really well, they're just phrasing it wrong or they're presenting it wrong. So, I think you just need to get you need to get sales recordings. So, it's like how do I do that? It's like you can have them put their phone in their pocket cuz you sell in person, right? Yeah. Yeah. It's at their house? Oh, yeah. Yeah, so you can just record it.

1:53Okay. So, and then based on laws of that area, you can let them know they're being recorded. That's what you should do. Okay. Disclaimer, I got you. Just want to be clear. Sounds good. Thank you. But you'll be able to get that feedback. I I guarantee you as soon as you listen to it, you'll hear it in 2 seconds. Like rather like actually this is a really good one. So many times we want to change our entire business because of something that's just like oh my guess, like I have I just haven't heard the sales calls. So, like record the sales calls, listen to the sales calls, see what the problem is and like not change my offer, my pricing, my marketing, like all of that because we just had to worry like, "Okay, I don't I don't I don't have any visibility."

2:30So, if we're actually looking at which one this one was, it was a data one. The data was that you didn't have the calls. So, if you've hit a revenue ceiling or your entire business relies on you to grow, then I'd love to invite you out to our headquarters here in Vegas to learn how we scale. And so, my team spends 2 days with you to identify the thing that's holding your business back. And so, if that sounds interesting, click book a call and if you're a fit, we'd love to potentially see you out here in Vegas.