If You Want to Be Exceptional...

0:00If you want to be exceptional, by definition, you will be the exception. You will not be normal. You will be unlike the others. And so, it makes sense that you would be in the out group. And it hurts as a human being because you want to be in the in group. It's part of our DNA. Shame is a real thing. And we don't want to feel that because in in the real in the in the natural world, if you're outside of the group, you have a much lower likelihood of living and procreating. So, it's strong in our DNA to be in group. But the thing is is that you're actually not in group or out of group, you're transitioning.

0:35You're between groups. And so, in that lonely chapter, that's where you can do a disproportionate amount of work because you have no distractions. So, you listen to the podcast, you read the tweets, you watch the videos, you consume the content because you know deep down, I can do more than this. And you begin to see the person that you could be and realize how far you need to go to get there. But despite how far away it seems, your goals, the best version of you, you look back down the dead end road and you know that's not where you want to be. And so, you keep going and realize that there's no turning back. Once you see the promised land, once you see what you could become, you can't go back. And if you're not sure who your real friends are, one, ask, is it more likely or less likely that I hit my goals with this person in my life? Just think about it. Like if this person is in my life, is it more likely I hit my goals? Then remove them because it's better to have friends who force you to grow than ones who accept you as you are. Real quick, if you're a business owner and you're not growing as fast as you like, I'd like to give you a free gift. So, my team and I put together the $100 million scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it.

1:45And so, we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the the across product, marketing, sales, customer success, recruiting, IT, human resources, and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it. And so, I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can book a call with my team, and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas, and we'll do this in person live.