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What if everything you believed about building a successful business was wrong?

Asked what to do with a lump sum to build a business, the answer is two paths: work for the best entrepreneur you can find to learn the playbook, or go build it yourself and accept you're learning the game of business itself, not just the business.

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Key takeaways

  • So, you're going to tell me what you would do with that amount of money to build a scalable business.
  • >> [laughter] >> Okay, so there's two paths to making money [music] quickly if you don't have any.
  • >> In the first business that you start, you're going to be learning [music] the game of business even more than you're learning the business that you're doing.
  • Things like do you wait 8 seconds after you ask someone to buy, you close to 30% [music] more sales.

Chapters

  1. 0:00
    Abschnitt 1 I've got three boxes here.
  2. 0:26
    Abschnitt 2 >> Totally agree.
  3. 0:51
    Abschnitt 3 You wear makeup, which is wild.
  4. 1:19
    Abschnitt 4 >> I have a framework for pitching.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

4 segments

0:00I've got three boxes here. One of them contains [music] $1,000, one of them contains $10,000, and one of them contains $100,000. And you three are the Avengers [music] of entrepreneurship on the internet. So, you're going to tell me what you would do with that amount of money to build a scalable business. >> So, do I get to give the money? Is that how this works? >> [laughter] >> Okay, so there's two paths to making money [music] quickly if you don't have any. And the first path is go find the best entrepreneur and go work for them. Learn as much as you can.

0:26>> Totally agree. Like Kim Kardashian was Paris Hilton's assistant and she learned playbook [music] for being famous and then she took it to a new level. >> And then the second way is high risk but highest reward. Go do it yourself. >> In the first business that you start, you're going to be learning [music] the game of business even more than you're learning the business that you're doing. Things like do you wait 8 seconds after you ask someone to buy, you close to 30% [music] more sales. >> And there are actual studies now that show that if I'm a woman, you make more money if you do one thing.

0:51You wear makeup, which is wild. >> And what about making content, [music] building a content empire that builds your business? This is brand new to a lot of people. >> And so a lot of creators online don't think about how do I monetize on top [music] of this. >> Right? And I can name some TikTokers with 50 plus million followers that have had failed [music] launches because they have used but they have zero influence. And in order to create influence, there's four things. And number one is >> Okay, so let's go into simple actionable frameworks. >> So, I have a framework in order to raise money.

1:19>> I have a framework for pitching. >> And I have one that can increase sales by 20 to 40%. >> if you want to know if your business is going to make you money or not, we use the moat strategy. >> And there's a lot more. So, let's go through all of this.