The Best Way To Sell Coaching

0:00I'm going to blow your mind here. Sell an expensive full day workshop to every single person that comes in your community and then realize that you're going to get paid to have a full day to sell them. Here's the key part about how you do this. Whatever thing you teach on that event day, you want it to be around breaking beliefs and showing them what's possible, not giving them a hundred step to do list. Cuz if you give someone a hundred step to do list, they're like, "Well, now I got all the I got to do. I can't do anything else. I have to do this." If you break their beliefs, basically you just think like they're here and they've got this big mountain they want to climb and you show them the entire map and you show them how to get around this rocky thing and you show them how they do this and break their belief around needing oxygen and you show them all the things that they're worried about. Then at the end you say, "Do you want me to help you up the mountain, too? Cuz I've already been there a bunch of times." They're very likely to want you to be their guide.