The #1 Trait That Almost Guarantees Success

0:00And this is that lean-in mentality again. It's like, look, it sucks. It's shitty. You're tired. Everybody says that you're leaving your friends behind, leaving your family behind, betraying your culture, betraying whatever expectation it is that they have on you. You need to do something that most people aren't willing to do because, as we've said, the average American is obese, in debt, and divorced. Like, is that really Oh, brilliant. Fantastic. I'm in the [ __ ] center of the bell curve distribution here. That's really congratulations. And then the other side, stop complaining about the results you didn't get from the work you didn't put in. Okay, so you didn't lose weight this month. Did you follow your diet?

0:35Well, I did for half the month. Okay, so is it any surprise that you didn't lose any weight? How's your content creation game going? Well, I I you know, I spent a lot of time planning for the podcast that I'm going to release or for the Instagram that I'm going to start or from the Substack that I'm going to begin writing on. Okay. And what did you actually do? It comes back to like the work doesn't care. >> Yeah.

1:00Charlie Mer in one of his seinal speeches, he talks about how to guarantee failure, how to make sure that you are a failure. And he inverts the the concept of success. It's like, what could you do to make sure that you were a failure? It's like, well, you would definitely get involved in drugs, drinking. He says, was it leverage liquor and women? That's, you know, the Charlie's Charlie's big one, right? >> [laughter] >> But one of the ones that he has, I think he has seven in his in his in his speech, is consistency. He's like, you have to make sure that you're inconsistent. He's like, because if you are consistent and you have none of the other attributes, he's like, it's you still might be successful. He's like, it's it's very tough for people who are consistent to not be successful. And he makes an an especially pointed point about consistency because in my opinion it's one of the most difficult of the virtues for humans to do because we're so attracted to novelty. And so like I mean I used to deal with this with you know people on their diets all the time. I remember I ran gyms. And so someone would come in and I would always ask the question so have you been following the meal plan? And then they would say yes.

2:02And so then I started changing the way I asked the question. So I'd say out of the 21 meals that you were supposed to eat how many of the 21 did you have exactly the way was on the meal plan? And then they would be like, "Oh, I mean, at least half." And they would say it as though that was a mark of success. And right now, the meal plan could be your content plan. It could be your It could be your showing up to work on time plan. It could be the time that you want to put towards your side hustle. It doesn't really matter. But if there's one muscle that you can flex, it's learning to do the same thing over and over again. Like one of the one of the values that we had at gym launch is do the boring work. Because boring is what makes you rich, right? It's it's it's it's writing the follow-up sequence to your to the purchase page that you don't feel like doing, but you know you should do. It's running the split test for the 10th time. It's it's actually going through and prepping for 20 minutes before you have the meeting because …