Unabhängiges Fanprojekt, keine Verbindung zu Alex oder Leila Hormozi oder ihren Unternehmen.

Clip · MoreMozi

Mach dein Produkt einfach zu gut zum Scheitern

Wenn das Produkt selbst überragend gut ist, spielt vieles andere in der Strategie kaum noch eine Rolle. Alex nutzt das Bild eines Sandwich-Ladens, um dieses Denkmodell zu erklären.

Personen
Alex
Kanal
MoreMozi

Alex Hormozi

Mehr Details
Format
Clip
Dauer
2:17
Herkunft
MoreMozi Videos
Originaltitel
Be Too Good to Fail
Transkript
Volltranskript auf dieser Seite

Was du mitnimmst

  • Mach dein Produkt so gut, dass Leute beim ersten Eindruck sofort überzeugt sind.
  • Finde das eine große Ding in deinem Geschäft, das alles andere unwichtig macht, sobald du es richtig machst.
  • Steck deine ganze Energie in genau dieses eine große Ding, statt sie zu verzetteln.

Volltranskript

Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.

4 Abschnitte

0:00It's just product. Like, I had a roommate way back in the day who's now a really successful entrepreneur and we were both like early days poor as [ __ ] We happen to live together. And he read this book, he just told me the title and just like stuck with me. He said, "Too good to fail." And I just love that as a frame. It's like if I open a sandwich shop, how can I make the sandwiches too good? Like, just if someone takes a bite, they're like, "Fuck.

0:26This is the best sandwich I've ever had." Like, if you just get that, then the rest of it doesn't matter. And so when you're like, I mean, I think about this in business decisions, but probably also in life decisions is I think Tim Ferriss talks about this, the one big domino. It's like, what is the one thing that if I just get this one thing right, everything else shrinks into irrelevance? And I think about that from like the hero story of what you said with Joe Rogan, which I love that frame. It's like, okay, boom, now you're present in your movie. What would that guy do? It's like, well, what one big thing could that guy accomplish that would make all of the all of the mediocrity of your life up to this point irrelevant?

1:05And why are you not putting every single ounce of your effort to prove that one point so that you could then justify everything up to that point. So it wouldn't have been mediocrity, it would have been the path to get there. Exactly. Thank you. It would have been the journey. Real quick, if you're a business owner and you're not growing as fast as you like, I'd like to give you a free gift. So, my team and I put together the 100 million dollar scaling road map, which is basically 200 hours of us looking over all the portfolio companies we've had and what stages of growth they went through and more importantly, where they got stuck and how they got past it. And so we broke it into these 10 stages and we made this little kind of quiz thing where if you put in your business information, it'll tell you where you're at and the most important part for you, what to do for each of functions of the business across product, marketing, sales, customer success, recruiting, IT, human resources and finance. And so, no matter what you're struggling with, someone else has already struggled with it and solved it.

1:55And so I'd like to give you this thing absolutely free. You can go to acquisition.com/roadmap, plug in your business information, and if you want us to actually help you deconstruct the business and you're trying to scale, we'd love to help you out. On the thank you page, you can just book a call with my team, and we will look at the business, see if we can help, and if we can, we'll invite you out to Vegas, and we'll do this in person live.