Der YouTube-Player wird erst nach dem Klick geladen. Alternativ: Original direkt bei YouTube öffnen.
Was du mitnimmst
- Bei einer Zielgruppe, die ihr Problem noch nicht kennt, mit einem Wusstest-du-schon-Aufhänger starten.
- Konkrete Zahlen zeigen, zum Beispiel wie viel Geld ungenutzt liegen bleibt, um Aufmerksamkeit zu wecken.
- In einfachen Schritten erklären, wie man an das ungenutzte Geld oder Angebot kommt.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00Maria says, "Thoughts on marketing to problem unaware people? I found students don't know about scholarships, but once they do, they usually want them." Thank you, Alex, for your previous thoughtful reply. Yes, saw the YouTube video on niching. It rocks. >> Uh, was there a question on that one? >> Yeah. What are your thoughts on marketing to problem unaware people?
0:23>> Uh, that's a that's a did you know hook. So that's uh did you know that there's $2 billion in scholarships that get unplaced every year? That means that money just disappears and it's really just there for you to take it and there's seven steps that you do to apply for it. I at my company all we do is we master this process and we get people the funding they need and a lot and the crazy part is is most people don't even know that this happens or this exists, right? Like that's all it says.
0:49Digitive.