Der YouTube-Player wird erst nach dem Klick geladen. Alternativ: Original direkt bei YouTube öffnen.
Was du mitnimmst
- Wer sein Angebot nur auf jung sein aufbaut, hat später ein Problem, wenn er nicht mehr jung ist.
- Die Angst, Kunden würden das Alter negativ sehen, ist oft nur Kopfkino und keine echte Hürde.
- Menschen urteilen höchstens ein paar Sekunden über dein Alter, danach zählt nur noch deine Leistung.
- Jüngere Leute wissen im Schnitt weniger als ältere, trotzdem überzeugt am Ende dein Können.
Volltranskript
Das Transkript ist das englische Original mit Timecodes. Die deutsche Zusammenfassung steht oben. Sprecher werden automatisch zugeordnet.
0:00All right. So, you had 10 and something, thousand. You want to get to a million. Your issues hiring. >> 150. >> 150. Excuse me. >> You want to get to a million? >> Yep. >> And your biggest issue is hiring. >> Yep. >> What do you sell? >> I sell content. So, >> content. >> Yeah. So, we we do videos like marketing materials for real estate agents looking to market their personal brands and properties. >> So, personal branding for them. >> Correct.
0:24>> Okay. Got it. What stops you from doing a lot more of that? So, I'm a young entrepreneur and I basically based my own brand off of being a young entrepreneur. >> And now you're just going to be a middle young white guy. >> So, my business partner is >> I actually know what you're dealing with because like when I came up I I started making a lot of money at like 26 27 and they were like, "Alex is so young and now I'm just like 36 and no one really gives a fuck."
0:51>> Yeah. Sorry. Keep going. The only problem is like clients find out my real age and I use my I technically use my age as a leverage to what I sell. So social media I grew up with social media. So you know I I know social media better than 60-year-old agents do. >> Okay. >> So my constraint What's up? >> What's the issue? Just the pitch is wrong. >> No, people don't trust necessarily older people in my business. We based our brand off of being young.
1:21>> Okay. So, >> you're still young. >> Yes. But when I hire someone like a new shooter Yeah. >> or a director of operations who's 25 and above, they don't necessarily. >> Yeah. They don't necessar >> I want to say too. >> Just boomers. Yeah. Yeah. Totally. >> Yeah. Boom. Boomers. >> What are you What are you saying though? Like >> it's it's more of a trust issue with clientele. This is like totally in your head, man.
1:47>> Really? >> Yeah. 100%. You care. No one else cares. You even think they're old. >> Hey, I don't think that I don't think they're old. >> No, but like you do a little bit because you're bringing it up, >> right? >> So, like, like, no one cares. >> Did you guys care that Jacob Hopkins is 22? At the same time, I got people who are in their late 30s and 40s. >> People just care about how good you are. >> So, like, people will care about your age for the two seconds before you open your mouth. And then as soon as you open your mouth, all of it's like that's like the the the absolute thinnest surface level judgment that someone will make in general. Younger people know less than older people in general.
2:25>> Yeah. >> But there are also Mark Zuckerberg who was a billionaire at 21. >> So there's obviously people who know more at a younger age. >> So you just have to demonstrate expertise. >> I had so many like you're just going to be busting, bro. Uh jokes.