Mehr Leads für Immobilienmakler

0:00Welcome Crystal to Herozi hotline. >> We are hot. >> Hey. >> Hey. What's going on? >> Woohoo. >> Oh, hi. Sorry. I was watching you on YouTube. >> Hello from Hawaii. >> Hello from Hello from Vegas. All right. So, you're doing 33K a month. Okay. >> Got it. >> All right. Ad spend is zero. Got it. Real estate is the niche. Okay. Aahu luxury homes. Okay. Real estate luxury.

0:26Got it. Uh offer is buy sell for high net worth. Okay. So you are a an agent, right? Are you a brokerage? >> Yes. Yep. >> Okay. Are you a brokerage too or just an agent? >> Oh, just an agent. >> Okay. And I said just that sounded that sounded dimminitive. I didn't mean it like that. So congratulations. Um >> Oh, okay. >> Okay. So the train is needs funnel and a clear hook. Unsure if buyers or sellers can share the same offer. Okay. So, you want to sell more houses, right?

1:00>> Yes. So far, I'm on track for 25 million this year, but I want to get to 50 million. >> Okay. So, what do you do right now to get leads? >> It's all referrals and couple times a month, I'll go live on Facebook. Okay. >> I was doing it more consistently and I would get leads that way, but it's mainly referral-based. >> Okay. So, when you did go live more consistently, you got leads that way.

1:25a few. Yeah. Like this year I picked up 10 million in sales from that one Facebook video. >> Well, what do you think? I'm going to say >> to do more of going live. >> Yeah, that seemed to work pretty good. So, you did 10 million in sales. Your commissions what? >> Call it 3% on average between buy and sell. >> Yes. >> Okay, cool. So, you made you made uh $300,000 off of the lives that you did. How many lives would you say you did?

1:56>> Um, usually only two a month. I used to go live every Thursday for four years straight. >> Okay. So, two a month. And let's just say that that's what you did the year that you did the extra 10 million. Does that sound accurate? >> Yes. >> Okay. So, you did 24 lives and made $300,000. So, you made like $13,000 per live. >> Yep. That's good math.

2:23>> That feels worth it, right? >> Because it's Yeah, because it's it's pretty easy and fun. I just hop on, do a house tour, then hop off. >> Yeah. So, what if we did that? How many How many houses do you show? Uh or how many houses hypothetically could you do that for per week? I want to say max, not like let's start from where you were to like what would be the maximum amount of those that you could do.

2:46The max would be I mean if I really hustled probably 20 would be like moving >> with my schedule. >> 20 per month. >> Oh, I thought you meant per week. >> Oh, per week. No, that's that's even better. >> That's even better. >> I could do five per week. I could do five per week. >> No, but I like the 20 per week. That sounded so much better. >> How about this? We'll do this. >> Do phase one of this. So, do five a week, one a day. Do the sexiest one.

3:13>> All right. the one that's the the most banger that you could walk through. >> Do that for six months and then at that point decide whether you want to go from five to 10. [laughter] >> Oh, >> and again remember the thing is is that you're operating from the perspective that you have the existing resources that you currently have to make that decision. But that's not what's going to happen in six months from now. Because if the same math held, right? Then that would mean that you would be able to accelerate. And let's assume that you're half as efficient with these ones because you're doing more of them, whatever. All right, let's just assume half. So you're making, call it $6,500 per, let's even go less than that, $5,000 per. Okay. So if you did that, then you're going to make $5,000 five times per week. So $25,000 a week comes in extra $100,000 a month. $1.2 million per year extra in commissions. So uh that would triple. No, you'd go from $33,000 a month to $133,000 a month. So you would quadruple your business if you just did that. And that's at a one-third efficiency of your current lives.

4:13Gotcha. Does it matter that I don't have because I'm learning so much with your content. I signed up during the book launch to the ACQ group. Um I don't it's not like I'm doing a specific hook or anything. I'm literally just hopping on doing a house tour saying some things about Hawaii and then hopping off. So it's not very strategic. >> Phase one is do it. >> Okay. >> Phase two is once you do it, you'll realize which ones work better and then you'll start getting better.

4:42Okay, >> because here here's what ends up happening. You'll commit to the action, right? You'll do it. And then all of a sudden, you're like, "Well, shoot. I'm spending all this time doing this. I might as well take 20 minutes to just look at good hooks to start with." And then the next week or two, you'll start with good hooks. And then you'll do it and be like, "Oh my god, this is so much better." And then you'll think, "Man, that was just with 20 minutes. I wonder if I spent an hour a week just prepping a little bit more for each of these and all of a sudden you'll get even more." And then this is how you get in the game.

5:07>> Gotcha. Gotcha. Gotcha. Um can I ask one more question? I don't know how much I know I gota um how would I document because yesterday's workshop was so good. Document the aspirational achievements >> you know of >> for you it's already done. It's already done for you. The houses do the work. >> Oh interesting in the pyramid >> like am I solution aware or am I product aware? Like I wasn't sure where I fell.

5:34So I think for you again like >> what like you showing sick houses is going to be like I just I don't even want to get into that stuff for you right now. Like >> the reason that there are so many real estate reality shows is because people like looking at nice houses. >> Now the difficulty of what's going to happen. So this this let me just play out what's going to happen next is that if you do this and you're consistent you're going to get a lot of people who start following you because people because people in general people who are broke and people who are rich like looking at nice houses. That's why those work as shows because broke people look at them too, right?

6:06>> So, >> right. Right. >> We just need to make sure that when you start getting these leads because the next thing you're get overwhelmed like the next call we would have if we were to fast forward this to three months from now is you're like, "Oh my god, it worked but it worked too well and now I've got too many leads that are like that are broke uh versus the ones that are good, right?" And so then we're going to have to put a little bit of a triage process in place. And at that point though, your sales commission should already have, you know, gone up by a decent amount. And then you can afford somebody just work your DMs for you.

6:32Okay, gotcha. >> Cool. >> I'm fine. >> And nice thing is you can have somebody overseas do that. So you don't even have to like that's not going to be a super high expense. You can pay, you know, 500,000 bucks a month and have a full-time VA who's trained on, you know, a a simple, you know, six or seven question script. Very easy. >> Do I do I go live on Facebook or IG? >> Both. >> Okay, I got to figure that out. I've never gone live on IG. >> I promise. It's one It's one Google search away. It's one Google search away. [laughter]

7:02>> I know. Okay. >> Cool. Yeah. Like you can like quadruple your business by doing one thing every day. I feel like we should just do that. >> Okay. I love this because I was trying to figure out what one thing to do. So, this is very helpful. >> This is a good one thing. This I I feel very confident in this one thing. >> Okay. Thank you. I'll talk again. Yep. >> All right. All right. >> Thanks, Alan. You bet. Take care. Bye. >> This is a great question that that Crystal just brought up, by the way, everybody. um like when there's so many tactics that you have that you're like how you know I could make this better this is something else I could do is like just start and the thing is is that you will like by doing by starting and doing a lot of volume you will feel the pain of doing a lot of volume with very little output then what will happen is you're like man if I'm putting all this time into it I'm going to start getting better and so most people try to like they they have this this fallacy of the perfect pick like I have to make the perfect thing or it's not worth it it's like no like start realize that it's going to suck because you're putting all this time into it and you will be pulled because you've already made the commitment and you keep keep your commitments to yourself. Uh you you'll feel pulled to get more efficient at the thing and then Crystal for example will start listening to more and more of my content related stuff and be like okay I'm going to start working on these hooks to make them uh you know uh work better. I'm going to start people seem to like the outside of the house more than if I start with the inside of the house or maybe they like the view first rather than you know the bathroom whatever like she'll figure out. Um, and Crystal, if you're still watching this, um, what I would recommend doing is that when you have your lives, like there's so many content agencies, again, this is a little bit of investment for you, but like there's so many content agencies that'll just clip, uh, portions, especially if it's like tours and stuff, and then you can do trial reels that you can post up to five a day for the same reel. Uh, where I would be like, "Okay, um, let me start with, you know, different first three seconds." So, I'm going to start with the outside of the house. I'm going to start with walking the front door. I'm going to start with the view. I'm going to start it with uh you know the the amenities or whatever it is and maybe a different verbal and visual hook.