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This is one of my favorite closes in sales.
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0:00And I love this class. You know, the definition of courage? What is it? Courage [music] isn't the absence of fear. It's action despite having fear. If you weren't, I'd be worried about you. Because this is a serious commitment. And so, the fact that you're nervous, or the fact that you're afraid, makes you just like [music] everyone else who succeeds. So, you associate this negative feeling with being the successful person they want to be, who buys. [music] And they're like, I just said the same thing that all these other successful people said right before they signed up. I guess I should sign up.