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Why People Don't Want To Work For You

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0:00What is limiting most of y'alls businesses, which is the stuff that no one actually wants to talk about, is the fact that like you aren't good enough as entrepreneurs. So you haven't achieved enough yet, you haven't sustained the success you have long enough, >> [music] >> and people don't want to work for you cuz they don't believe in the vision you have. That's the real thing. Because [music] business at the highest level can really be boiled down to find world-class people and get out of their way. You've heard Branson talk about it, you've heard Steve Jobs talk about it, and it's true. The problem is they don't want to work for you. Real. Because Steve Jobs is like, "We're going to add another hundred billion to Apple." And you're like, "Wow, that sounds amazing." And when you meet world-class talent like that, those guys are making twenty million dollar bonuses per year, right?

0:38Different levels to the game. And so I bring this stuff to say that if you were a small business, which is the vast majority of people here, then you have to win on character. They have to want to work for you.