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Short · MoreMozi

How to improve your conversion rate on any website or email ad.

Number one thing that you can do to make any website or any email convert better, take all the text on the page and put it into a reading editor. There's one called Hemingway app, I recommend it, and continue to edit all the words until you're below third grade.

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Key takeaways

  • You don't even [music] need to change anything about the meaning of what you're saying, just continue to edit it until it's below third grade and put it back in and test it.

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  1. 0:00
    Abschnitt 1 Number one thing that you can do to make any website or any email convert better, take all the text on the page and put it into a reading editor.

Full transcript

Locally archived YouTube transcript with timecodes. Speakers are assigned heuristically and may be corrected editorially.

1 segments

0:00Number one thing that you can do to make any website or any email convert better, take all the text on the page and put it into a reading editor. There's one called Hemingway app, I recommend it, and continue to edit all the words until you're below third grade. You don't even [music] need to change anything about the meaning of what you're saying, just continue to edit it until it's below third grade and put it back in and test it. And I virtually guarantee that your conversion rate will go up without even changing what you say, only how you say it.